SM wins big at the 55th Anvil Awards

SM wins big at the 55th Anvil Awards

SM won seven Gold Anvil Awards for SM Cares and Global Peace Foundation’s Global Youth Summit (Tool), SM Cares’ Emergency Preparedness Forum for the Disabled and Elderly (Program), SM Supermalls’ Employee Experience Journey (Program), SM Prime’s “Pride in My Purpose” Video (Tool), SM Investments Corporation’s 2018 Sustainability Report (Tool) and Global Reporting Initiative Sustainability Summit 2018 (Program), and the SM Development Corporation (SMDC) “Protect our Community” (Program).

Among the 16 Silver Anvil Award winners from SM include:

  • SM Supermalls’ #VoteForMom Program and Tool), #SMforSMEs (Program), Unplugged and Play (Tool), SM City Angono’s Art Walk (Program), SM City Marikina’s Junior Firefighters Camp (Program), SM City Taytay’s Barbie in the East Wedding Edition (Tool), SM Cares’ Disaster Preparedness Forum (Tool);
  • SMDC’s “Love ko si Lolo, Love ko si Lola” (Program) and “Protect our Community” (Tool); SMIC’s 2018 Annual Report (Tool), “So Many Stories” (Tool), and Sustainability Microsite (Tool);
  • SM Prime’s 2018 Sustainability Report (Tool); and
  • SM Foundation’s Spreading #SocialGood (Program) and 2018 Annual Report (Tool).

“We owe our success to our customers and stakeholders who continue to recognize the value of our public relations campaigns and initiatives. These wins continue to fuel our passion for innovation and commitment to taking customer experiences to a notch higher,” the company said.

Conferred annually by the PRSP, the Anvil is a symbol of excellence in public relations in the country. Considered as the Oscars of public relations and the most coveted prize in the industry, the Anvil Awards recognize outstanding public relations tools, programs, and practitioners discerned by select PR professionals and assessed by a distinguished multi-sectoral jury.

For more info about SM Supermalls, visit www.smsupermalls.com, or follow its social media accounts on Facebook, Twitter, and Instagram (@SMSupermalls).

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Penny Tan

Penny has been immersed in the IT industry since the 90s. As a blogger, she started by writing reviews of books she has read, shows (TV, movies, and plays) she watched, food and restaurants she has tried, and later progressed to many topics that interested her. With her love for cooking and baking, it is not surprising that she has started sharing recipes, too. As a web development teacher, it also made sense to her to post her lectures here as well.

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