Midea (pronounced mai-dee-ya), the world-renowned provider of intelligent home solutions, changed and revolutionized the existing paradigm in conventional window-type air conditioners with the introduction of the world’s first U-Shaped Inverter Window Air Conditioner with design-driven features and functions that offer a refined and contemporary look to meet the needs of every Filipino family.
Over the years, Midea has always been at the forefront of innovative, efficient, and surprisingly friendly intelligent home solutions to make homemade happiness and tiny moments at home possible for every family. Keeping this vision front and center, the brand was recognized by Euromonitor International (Shanghai) Limited in Consumer Appliances as the world’s no.1 in air coolers, air treatment, cooling fans, small cooking appliances, and rice cookers brand.
In recognition of the many trailblazing home solutions it recently introduced, the Midea Group also ranked 245th on the new 2022 Fortune Global 500 List. It is the 7th consecutive year for Midea Group to rank on this List, up 43 spots from last year.
Midea U is the world’s first U-shaped inverter window air conditioner, with design-driven features and functions that reshape the idea of cooling.
Midea U is the first of its kind in the Philippines and is one of those groundbreaking solutions that reshape the idea of cooling. Its breakthrough U-shaped design cleverly divides the unit into two parts – locating the compressor in a separate compartment, allowing ultra-quiet operations as low as 42 decibels, to give the user the quietness of a split-type air conditioner, and the convenience of its U-shaped compact design where users can easily open and close the window to get fresh air whenever they need it.
Truly embodying the notion of everyday homemade happiness through its smart cooling solution designed just for “U”, this smart home appliance gives Filipino families the best of both worlds. Midea U’s patented full inverter technology delivers substantial energy savings compared to traditional AC units. It’s the first window aircon to be awarded the coveted US’ Energy Star’s Most Efficient 2021 certification. It also features a strong airflow so users can feel the cold air from up to 20 feet away, and a full DC inverter technology to rapidly cool the room to make families even more comfortable whether they’re bonding with family, working from home, or enjoying a good night’s sleep.
Installation is quick and easy too – users can simply fit and secure the unit into the previously prepared AC opening hole, and set it in place, as directed in the installation manual.
Midea U also takes cooling up a notch as it can effortlessly be controlled via Midea’s SmartHome app which is available for free on iOS and Android devices. This app brings cloud-based control to any smartphone or tablet in and out of the home or business. Users can also remotely check and change the temperature, select modes, and fan speeds, and even program a cooling schedule via the Midea SmartHome app. It will also respond to voice commands through Google and Alexa-enabled devices.
Midea U is now available at Midea Philippines’ official website at https://www.midea.com/ph and available at the following Midea Philippines flagship stores:
You can also check out more Midea intelligent home solutions at leading appliance stores nationwide.
About Midea
Midea is the world’s largest manufacturer of home appliances, offering customers a wide range of surprisingly friendly products for day-to-day living at home, at work, and anywhere else they might be. Midea provides high-quality home appliances for air treatment, refrigeration, laundry, large and small kitchen solutions, and fresh storage, recognized globally for their exceptional design and outstanding functionality. For more information about Midea’s home appliance solutions, you can visit and follow @MideaPhilippines on Facebook; @mideaph on Instagram; @mideaphilippines on TikTok or subscribe to Midea Philippines Official on YouTube.
Taking a leap towards a more gender-inclusive community, SM Supermalls will begin to install all-gender restrooms in its malls starting with its premier malls across Metro Manila, including SM Mall of Asia, SM City North EDSA, SM Megamall, SM Aura Premier, The Podium, and at SM Seaside City Cebu beginning this November.
“With inclusivity and innovation at the core of everything we do, we endeavor to create spaces where all shoppers are welcome,” said SM Supermalls COO Steven Tan.
As the third home of Filipinos after work and school, SM Supermalls will continue to provide a safe community space that advocates inclusivity, equality, and respect for all regardless of gender expression, identity, or sexual orientation.
Sam, the country’s first-ever in-mall smart robot at SM Megamall
As part of a series of innovations designed to improve customer malling experience, SM Supermalls raises the bar in customer service with the introduction of SAM, the country’s first-ever in-mall smart robot – launched at SM Megamall.
“Throughout the years, innovation has always been at the core of SM’s growth in delivering better malling experiences. This year, one of our key strategies is to leverage on the latest and most advanced technologies,” said Steven Tan, SM Supermalls COO.
Created in partnership with the Cal-Comp Technology (Philippines), a leading provider of electronic and original design manufacturing services, SAM is an artificial intelligent (AI) humanoid robot specially programmed to deliver a smoother, more personalized, and efficient interaction with customers.
SAM is designed to help with directions and provide mall information about the latest deals, promos and events. Equipped with an advanced face recognition technology, it can also make personalized greetings to customers once they enter the mall.
Customers can also chat with SAM through the SM Supermalls Facebook page. It serves as a 24/7 online concierge that can provide information like branch locations, mall schedules and promos, to name a few.
SAM was recently launched at SM Megamall and can be found at the Mega Atrium, Mega Fashion Hall or Bank Drive. It will also be deployed in other SM malls soon.
For more information, visit SM Supermalls’ official website at https://www.smsupermalls.com/, or its Facebook, Twitter and Instagram accounts: @smsupermalls.
The Design Center, an attached agency of the Department of Trade and Industry (DTI) successfully showcased innovative and revolutionary bamboo products at Manila FAME 2018.
The special bamboo setting was arranged under a canopy of bamboos and was divided into two innovation projects – the Bamboo 360 and the Bamboo Extreme 2.0. The Bamboo 360 featured design-forward home and lifestyle products while the Bamboo Extreme 2.0 focused primarily on mobility concepts for modern lifestyle.
Gracing the innovative bamboo display were (left to right) DTI undersecretary Nora Terrado, Design Center of the Philippines executive director Rhea Matute, Philippine Nickel Industry Association chairman Isidro Alcantara Jr., Olli Consulting Group Inc. chief executive officer Leo Dominguez, Chamber of Mines of the Philippines vice chair Joey Leviste, DTI secretary Ramon Lopez, Bambike founder Bryan Benitez McClelland, and Center for International Trade Expositions and Missions executive director Pauline Suaco-Juan.
On the 68th edition of Manila FAME, the country’s premier design and lifestyle event, the Design Center of the Philippines will showcase the potential uses of bamboo through the creation of a design-forward home, lifestyle, and adventure products in its exhibits, Bamboo 360o and Bamboo Extreme 2.0.
Rhea Matute, Executive Director of Design Center of the Philippines
“We grew up with bamboo, so we can use our natural design language of bamboo and bring it to the next level, in terms of bringing innovation and using it as a form of expression of our creativity and our vision of the future,” Design Center Executive Director Rhea Matute remarked during the exclusive media preview of Manila FAME exhibits at LRI Design Plaza.
“For this year’s installment of Bamboo Extreme, which is Bamboo Extreme 2.0, these are iterations of new concepts in mobility using bamboo as a material. We are proud to feature this in our bamboo setting in Manila FAME, together with the prototypes for Bamboo 360o,” Matute added.
Previewed at the LRI, the bamboo setting takes its inspiration from the Japanese practice of shinrin-yoku or forest bathing. The bamboo canopy housed two of the bamboo-made products to be featured in Manila FAME, Bambino by Bambike Revolutions and Eco-Padyak by Milo Naval.
The former is a scoot bike that was recently awarded the Good Design Award, Japan’s most prestigious and recognizable design award, and the latter is inspired by the definitively Filipino tricycle and pedicab, which won the Editor’s Choice by Locale Magazine. A new version of the Green Falcon by Banatti, an electric motorcycle with a marine-lacquered bamboo bodywork, will also be featured in the Design Center’s exhibit at Manila FAME.
“Our partnership with the mining sector is to help in the propagation of bamboo and using bamboo as a material on a horizontal application – it’s really finding more industries in which bamboo can be used. The partnership with the mining communities aims to close the supply-chain gap,” Matute said of Design Center’s Manila FAME exhibit co-presenter Philippine Nickel Industry Association (PNIA) and event partner Chamber of Mines of the Philippines (COMP) in their efforts to transform post-mining communities.
Matute added that the agency’s partnership with the mining sector aims to instill a commitment to the circular economy, particularly in the way we create and consume products.
The Executive Director also said that the Design Center is looking forward to realizing the vision of the mining sector to develop agro-industrial estates in the communities they are involved in.
Nora K. Terrado, DTI Undersecretary for the Trade and Promotions
“What we are trying to achieve this time is to bring Manila FAME to the world in a whole different realm – transforming the way we execute things in a different content. We are evolving, and we are excited about that,” Department of Trade and Industry (DTI) Undersecretary for the Trade and Promotions Group Nora K. Terrado explained.
“Manila FAME is not intended to be just a few days of physical exhibitions, but it should be something that would allow us to have a touchpoint, to make it virtual. The touchpoint would be an opportunity for our MSMEs to reach out to a greater market,” she added.
Organized by the Center for International Trade Expositions and Missions (CITEM), Manila FAME, running from October 19-21 at the World Trade Center, faces digitalization head-strong while also promoting the signature craftsmanship of Filipino designers and the boundless creativity of the country.
“We will fortify the collaboration between our partner agencies, the Design Center of the Philippines and the Philippine Nickel Industry Association, as they reinforce the evolution of bamboo as a raw material of functional yet remarkably designed pieces,” CITEM Executive Director Pauline Suaco-Juan noted.
Meanwhile, Executive Director Matute said that the Design Center, a sister agency of CITEM, will always help in showing the world the true potential of what Philippine creativity and design has to offer.
Also present during the exclusive media preview were National Bamboo Industry Cluster Coordinator and DTI-Region III Director Judith Angeles, PNIA Chairman and President of Marcventures Holdings, Inc. Isidro Alcantara, Jr., PNIA Chairman Emeritus and Chairman of the PNIA Committee on Sustainability Clarence Pimentel, Jr., PNIA Executive Director Charmaine Olea-Capili, and COMP Executive Director Ronald Recidoro.
Taking a leap towards a more gender-inclusive community, SM Supermalls will begin to install all-gender restrooms in its malls starting with its premier malls across Metro Manila, including SM Mall of Asia, SM City North EDSA, SM Megamall, SM Aura Premier, The Podium, and at SM Seaside City Cebu beginning this November.
“With inclusivity and innovation at the core of everything we do, we endeavor to create spaces where all shoppers are welcome,” said SM Supermalls COO Steven Tan.
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