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Jack Daniel’s® and Coca-Cola aRTD debuts in the Philippines

by Penny Angeles-Tan | May 3, 2023 | Food & Beverage

MANILA, April 28, 2023 – Jack Daniel’s® and Coca-Cola are launching Jack Daniel’s and Coca-Cola alcoholic ready-to-drink (aRTD) in the Philippines. Made with Jack Daniel’s Tennessee Whiskey and Coca-Cola, Jack Daniel’s & Coca-Cola aRTD premium cocktail is inspired by one of the most popular bar cocktails around the world.

Last year, Jack Daniel’s and Coca-Cola announced that they would be teaming up to provide adults in markets around the world with this new drink option to enjoy. The Jack Daniel’s and Coca-Cola pre-mixed cocktail is inspired by one of the world’s most popular branded “bar calls” – a cocktail ordered with specific brand names – in a convenient, ready-to-drink format. The premium cocktail from these two iconic brands is now hitting shelves nationwide in the Philippines.

“We are excited that Jack Daniel’s and Coca-Cola ready-to-drink cocktail is expanding to new markets, including the Philippines, allowing more fans of the classic cocktail to enjoy the taste that set the standard for bar calls around the world,” said Sally Goh, General Manager, Emerging Asia, Brown-Forman. “It’s incredibly special to share the product of this joint effort with Filipinos.”

Cheers to #jackandcoke

“While Jack Daniel’s and Coca-Cola have long been mixed at home and in bars around the world, today we’re officially introducing to the Philippines a premium drink that unites two iconic brands in a ready-to-drink cocktail blend with so many perks, including its can,” said Cesar Gangoso, Frontline Marketing Director, Coca-Cola ASEAN & South Pacific East Region. “Jack Daniel’s and Coca-Cola aRTD is truly the beginning of something big.”

The packaging boldly integrates iconic qualities of both brands – the red Coca-Cola logo written in its classic Spencerian script coupled with the bold, black Jack Daniel’s Old No.7 design – emphasizing that the Jack Daniel’s and Coca-Cola aRTD is born ready to be the best because of its quality ingredients.

The can and packaging, which feature two of the world’s most recognizable and valuable trademarks in “Coca-Cola” and “Jack Daniel’s”, will include clear responsibility symbols stating that the beverage is to be enjoyed responsibly and only by consumers of legal drinking age. All marketing of the Jack Daniel’s and Coca-Cola aRTD product will adhere to alcohol-responsible marketing policies and practices held by Brown-Forman and The Coca-Cola Company.

Jack Daniel’s and Coca-Cola, available in 320 mL slim cans with an alcohol level of 7%, are now hitting shelves nationwide in the Philippines. The premium cocktail drink may also be ordered online soon via Boozy.ph, CokeBeverages.ph, Shopee, and Lazada as long as you are 18 years old and above.

Jack Daniel’s was established in 1866 in Lynchburg, Tennessee. The Coca-Cola brand was established in 1886 in Atlanta.

To know more, follow the Jack Daniel’s and Coca-Cola official Facebook page or visit http://www.coca-cola.com.ph.

About Jack Daniel’s

Officially registered by the U.S. Government in 1866 and based in Lynchburg, Tenn., the Jack Daniel Distillery is the first registered distillery in the United States and is on the National Register of Historic Places. Jack Daniel’s is the maker of the world-famous Jack Daniel’s Old No. 7 Tennessee Whiskey, Gentleman Jack Double Mellowed Tennessee Whiskey, Jack Daniel’s Single Barrel Tennessee Whiskey, Jack Daniel’s Tennessee Honey, Jack Daniel’s Tennessee Fire, Jack Daniel’s Tennessee Apple, Jack Daniel’s Tennessee Rye, Jack Daniel’s Sinatra Select, and Jack Daniel’s RTDs. Today, Jack Daniel’s is a true global icon found in more than 170 countries around the world and is the most valuable spirits brand in the world as recognized by Interbrand.

About Coca-Cola Philippines

Coca-Cola has been refreshing Filipinos for 109 years. The Philippines was Coca-Cola’s first market in Asia to begin local bottling operations. Today, the Coca-Cola system in the Philippines has evolved into a total beverage company, offering a diverse portfolio of beverage brands and employing over 15,000 Filipinos in over 19 manufacturing facilities and more than 60 distribution centers nationwide. As part of its long-standing commitment to the country, Coca-Cola continues to support safe water access programs in over 250 communities, has empowered around 250,000 women entrepreneurs through training and peer mentoring, and is accelerating packaging collection and recycling under its global World Without Waste initiative.

Utility companies were among the top 10 on Jobstreet.com for 2017

by Penny Angeles-Tan | Sep 21, 2017 | Business

JobStreet.com, the no. 1 job site in the Philippines, has just released the results of its Top Companies 2017 survey. This year, there are new entrants in the top 10, changing the face of the annual list.

Utilities firms, for the first time, have broken into the list, with electric distribution company Meralco as the overall top preferred company of jobseekers and telecommunications company PLDT Inc. at number nine.

Food and beverage conglomerate San Miguel Corporation (SMC) takes second place while tech giant Google Philippines leapfrogs to third place from last year’s eighth. As for the rest of the previously unmovable top 3, wellness multinational Nestlé Philippines takes the fourth place while the foremost business process outsourcing in the country, Accenture, is in fifth.

The only Henry Sy-led company on the list this year and the lone financial institution in the top ten, BDO Unibank, is sixth this 2017. Consumer goods giant Procter and Gamble rises and is this year’s seventh and ABS-CBN Corporation, one of the Philippines’ leading media and entertainment company, is eighth this year.

Rounding up the top companies most of the Filipino workforce prefer to work is consumer goods multinational Unilever, which was last seen in the 2015 list now takes the tenth place this year.

Recognition expands to other strong employer brands

The Top Companies Report, now on its fourth edition, is expanding to give out special awards to category and regional winners. These companies, are bring recognized for their strong performance in their respective categories and areas.

Regional awardees this year include Bank of the Philippine Islands for Central Luzon, for Shell companies in the Philippines for CALABARZON, and Aboitiz for Central Visayas. For the corporate category, awardees include Shell companies in the Philippines, Coca-Cola FEMSA Philippines and SM Investments Corporation. In the BPO category, winners are JPMorgan Chase Bank, IBM Business Services, and Convergys Philippines.

Job security matters more this time

Part of Jobstreet.com’s survey on which companies they aspire to be a part of is the question why they want to work in these firms.

Last year’s survey showed that a competitive basic salary is the primary reason when choosing a firm to work for whereas the candidates asked this year indicated that job security is the foremost reason for their consideration.

These choices indicate that professional Filipinos are more interested in the long-term gains, as factors that directly affect their professional lives such as career growth offerings and promotion, and career-enhancing training and development opportunities.

A strong leadership team that can mentor them in their professional trajectory are now more preferred, making it in the top 5 attributes of an aspirational company.

A total of 3,658 respondents participated in this year’s series of surveys that were sent out in May 2017. The respondents came from different position levels (predominantly junior executives and fresh graduates) and represented various specializations.

About JobStreet.com

JobStreet.com is a leading online job board presently covering the employment markets in Malaysia, Singapore, Hong Kong, Thailand, the Philippines, Indonesia and Vietnam. JobStreet.com currently services over 230,000 corporate hirers and over 15 million jobseekers in its database.

About SEEK Asia

JobStreet.com is part of SEEK Asia, which is the leading online employment market place in Asia. SEEK Asia covers 7 countries namely Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Thailand and Vietnam.

SEEK Asia is the extension of the Australian Securities Exchange listed company called SEEK. The company’s purpose is to help improve people’s lives through a better career. SEEK Asia’s database consist of over 500,000 corporate hirers and over 24 million candidates.

For more information about this article, or to schedule an interview with JobStreet.com Philippines, please contact: Mark Nichol Turija, Content Marketing Specialist at ma********@*******et.com or give him a call at 286-6222.