by Penny Angeles-Tan | Dec 15, 2018 | Business
Piolo Pascual, brand ambassador for Figlia Uomo
The excitement was palpable when the country’s hottest leading man, Piolo Pascual, finally made an appearance in a fashion show as the brand ambassador of Figlia UOMO, the new stylish line of shoes for men.
Stylish, versatile and masculine, Piolo Pascual is the perfect representation of what Figlia UOMO stands for. With a variety of designs to choose from, Figlia UOMO also complements the actor’s diverse lifestyle.
The fashion show was Pascual’s first appearance as the brand ambassador. It also featured Figlia UOMO’s three stylish collections: formal, semi-formal and casual.
Joining Pascual in the launch were other celebrity eye candies including Marco Gumabao, John Vic De Guzman, Jairus Aquino, Mark Neumann, and Jason Dy. The event was hosted by sports newscaster, Jeneena Chan.
UOMO means “man” in Italian. As the men’s line of a trusted brand, Figlia UOMO offers the same quality, style and comfort Figlia is known for. The new shoe line aims to set the trend in men’s shoes through its unique collection of impeccable designs at competitive prices.
Gracing the launch of Figlia UOMO were (L-R) Jairus Aquino, Marco Gumabao, Figlia president Joey Enriquez, Piolo Pascual, John Vic De Guzman, and Mark Neumann
For more information, visit https://www.figlia.com.ph/.
by Penny Angeles-Tan | Sep 16, 2017 | Health and Wellness
Piolo Pascual for Eye Can Succeed Advocacy Campaign of Essilor
Top actor and eye health awareness advocate, Piolo Pascual, was recently appointed by the Essilor Vision Foundation (EVF) to personally lead the launch of its Eye Can Succeed advocacy campaign.
Eye Can Succeed aims to provide free eye check-ups and free prescription eyeglasses for 10,000 Filipino public high school students as they pursue higher education and achieve success.
The campaign supports EVF’s commitments to eliminate poor vision and its lifelong consequences, as well as to grant the underprivileged the opportunity to live a better life through better sight.
During the Eye Can Succeed kick-off at Rizal High School, Pascual gave a brief talk to inspire Filipino senior high school students to persevere more in their studies and never stop reaching for their dreams despite the challenges that come their way. He said, “I know how hard it is to study when faced with problems, especially poor eyesight. This campaign is set to alleviate this concern. So now, it’s up to you, students, to do your best and reach for your dreams.”
Four thousand students in grades 11 and 12 went through a series of eye exams conducted by volunteer eye care professionals. Those who showed signs of vision problems received free prescription glasses.
Lauren Wyper, Essilor Vision Foundation (EVF) associate director of communications remarked, “Launching the Eye Can Succeed campaign in the Philippines not only helps fulfill the foundation’s mission of enabling Filipinos to have better lives through better sight, but also helps spread awareness on the importance of proper eye care through an expanded network consisting of academic institutions, the media, and local campaign ambassador Piolo Pascual.”
For more information about EVF and the Eye Can Succeed advocacy, please visit Essilor’s website at www.essilor.com.ph, and follow @EssilorPH on Facebook, Twitter and Instagram.
by Penny Angeles-Tan | Dec 17, 2016 | Health and Wellness
Beautiful moments in life deserve the clearest vision and, sad to say, many Filipinos today suffer from poor eyesight. So let me ask you, have you had your eyes checked?
Top actor Piolo Pascual reminds everyone to go for an eye check up as part of the educational campaign of Crizal®, one of the flagship brands of Essilor, the world’s leading ophthalmic optics company.
Create Beautiful Moments
The campaign, Create beautiful moments, features Piolo actively encouraging the public to have their eyes checked as he believes that beautiful moments in life deserve the clearest vision.
The campaign was launched via an online video where it generated millions of reach. The video shows the actual patients’ eye check up with a visual image of the top actor comes alive standing in front of the patients’ clearest vision.
“Protecting healthy eyes is as important as correcting vision problems,” explains Essilor general manager, Dr. Emelita Roleda.
“Through the Create beautiful moments campaign, we can educate the public on the value of healthy eyesight, for everyone to realize that it need not take a missed moment to have a reason to visit your eye doctor. Everyone should have an eye check up at least once a year.”
It’s a viewpoint that Piolo agrees with. “Eye exams are important to create great moments,” he remarks. “Take care of your eyesight and enjoy each and every moment in your life.”
A visit to your optometrist will reveal more than just your current prescription. Your eye doctor can also determine what preventive actions you should take against permanent damage and can even provide great insights into your general well-being. Aside from checking how well your eye muscles work, the optometrist can also gauge if you are suffering from any ailment that can affect your eyesight and your overall health, including diabetes and glaucoma.
Your vision dictates both how you see life and how you live it. Regardless of age and physical health, routine eye check-ups are vital to keep your eyes healthy and stay focused on life’s moments.
On the left the ordinary lens, on the right Crizal
Crizal® allows Filipinos to live life more clearly with its line of Anti-reflective lenses. Whether prescription, for outdoor activity, indoor use or part of a digital lifestyle, these lenses filter and deflect harmful UV and blue light, lowering the risk of eye fatigue and preventing long-term vision damage. Crizal® lenses are available at leading optical shops and through eye care professionals nationwide. For more information, visit Essilor’s website at www.essilor.com.ph.
About Essilor
The world’s leading ophthalmic optics company, Essilor designs, manufactures and markets a wide range of lenses to improve and protect eyesight. Its corporate mission is to enable everyone around the world to access lenses that meet his or her unique visual requirements.
To support this vision, the Company allocates over €160 million to research and development every year, in a commitment to continuously bring new, more effective products to market. Essilor’s flagship brands are Varilux®, Crizal®, Xperio® and OptifogTM.
It also develops and markets equipment, instruments and services for eyecare professionals.
Essilor reported consolidated revenue of €4.9 billion in 2012 and employs around 50,700 people in some 100 countries. It operates 19 plants, a total of 390 prescription laboratories and edging facilities, as well as several research and development centers around the world.
Essilor was classified by Forbes magazine as being among the world’s 30 most innovative companies.
For more information about Essilor, please visit www.essilor.com.ph.
by Penny Angeles-Tan | Sep 16, 2016 | Health and Wellness
What if, in the middle of your routine eye check-up, you ended up face-to-face with Philippine leading man Piolo Pascual?
I would be speechless and I may even forget to breathe for a few seconds there. And then at some point I may just go all fangirl on him and hug him (to get a feel of those beautiful abs :P) and then ask for a selfie, hopefully with his arms around me. 😀
But that’s me. What would be your reaction? Watch the video below and share the surprised reactions of patients during a vision screening set up by Essilor’s flagship brand Crizal®.
The new video is part of the brand’s campaign to encourage patients and customers alike to stay present in every experience of your life – or, better yet, to create your own precious moments with the clear vision that only Crizal® can provide!
So many people nowadays suffer from poor eyesight which means that many have need for glasses. Instead of getting ordinary lenses opt to spend a little more and get clearer vision with Crizal® lenses.
Crizal® lenses are available at leading optical shops and through eye care professionals nationwide. For more information, visit Essilor’s website at www.essilor.com.ph.
Top actor Piolo Pascual reminds everyone to go for an eye check up as part of the educational campaign of Crizal®, one of the flagship brands of Essilor, the world’s leading ophthalmic optics company.
“Protecting healthy eyes is as important as correcting vision problems,” explains Essilor general manager, Dr. Emelita Roleda.
A visit to your optometrist will reveal more than just your current prescription. Your eye doctor can also determine what preventive actions you should take against permanent damage and can even provide great insights into your general well-being. Aside from checking how well your eye muscles work, the optometrist can also gauge if you are suffering from any ailment that can affect your eyesight and your overall health, including diabetes and glaucoma.
The world’s leading ophthalmic optics company, Essilor designs, manufactures and markets a wide range of lenses to improve and protect eyesight. Its corporate mission is to enable everyone around the world to access lenses that meet his or her unique visual requirements.
You must be logged in to post a comment.