Getty Images Launches Commercially Safe Generative AI Offering

by Ferry Bayu | Sep 25, 2023 | Business

Getty Images Launches Commercially Safe Generative AI Offering

Trained on Getty Images’ world-class creative content, Generative AI by Getty Images allows customers to explore the power of generative AI with full protection and usage rights

Getty Images (NYSE: GETY) is a preeminent global visual content creator and marketplace that offers a full range of content solutions to meet the needs of any customer around the globe, no matter their size. Through its Getty Images, iStock and Unsplash brands, websites and APIs, Getty Images serves customers in almost every country in the world and is the first-place people turn to discover, purchase and share powerful visual content from the world’s best photographers and videographers. Getty Images works with over 541,000 contributors and more than 310 content partners to deliver this powerful and comprehensive content. Each year Getty Images covers more than 160,000 news, sport and entertainment events providing depth and breadth of coverage that is unmatched. Getty Images maintains one of the largest and best privately-owned photographic archives in the world with millions of images dating back to the beginning of photography.

For company news and announcements, visit our Newsroom.

Ilse Noguez
il*********@*********es.com

Security Leaders Convene for the 15th PROTECT Conference: “Doing Business Amidst New Threats”

by Ferry Bayu | Sep 25, 2023 | Business

Security Leaders Convene for the 15th PROTECT Conference: “Doing Business Amidst New Threats”

On September 28-29, the 15th PROTECT Conference series on “Doing Business Amidst New Threats” is set to convene local and global security leaders for 2 days to discuss the most critical security issues facing both businesses and the nation. The conference will provide a platform for dialogue and collaboration on multifaceted challenges. National Security Advisor Eduardo Año is the Keynote Speaker.

The agenda of the conference encompasses an array of pressing concerns that demand collective action. Chief among these is the ever-evolving landscape of cybersecurity, with spotlight on how it impacts businesses across various industries. Chief Justice Alexander G. Gesmundo will keynote this session entitled “Cyberspace – The New Battleground; Economic warfare is now a threat to National Security”.

The conference will also delve into the persistent biological threats amplified by recent global health crises, exploring strategies to fortify our preparedness. DOH Secretary Teodoro J. Herbosa will keynote this session.

A key focus of the PROTECT 2023 conference is cross-border crimes. Criminal elements, empowered by sophisticated technologies, are increasingly targeting businesses. A panel of discussants will engage in comprehensive discussions and strategize on how to safeguard businesses from these evolving threats.

A session will dissect the intricate developments in the South China Sea region, offering insightful perspectives on their implications and potential consequences.

The final session on “Looking Ahead” is a look at the very fast – developing future, in terms of technological developments, climate change and socio- geopolitical developments— inflexion points that may require unexpected changes in strategic planning for security and for business. All sectors of industry are encouraged to actively engage in this enlightening session, as it promises valuable insights into future challenges and opportunities.

In today’s interconnected world, security is a paramount concern for individuals, businesses, and governments alike. For registration and additional information, please visit https://protect.leverageinternational.com or contact the PROTECT 2023 Secretariat at le******@*******************al.com or call +(632) 8810-1389 or +(632) 8519-7578.

Leverage International (Consultants) Inc. is a Philippine company organized in 1975. It provides a comprehensive range of research, planning, technical and management services to public and private organizations. Recognizing that trade fairs and exhibitions are effective conduits for international trade, investments and technology transfer, Leverage organizes specialized trade exhibitions and business fora and conferences.

Leverage collaborates with other international organizers for international exhibitions in Europe the Middle East and South Africa. It is the Philippine representative of the Hong Kong Trade Development Council for major shows in Hong Kong. Leverage also represents various international shows in Asia.

Leverage is the organizer of major energy events. It has been organizing the ASEAN Energy Business Forum in the countries of ASEAN (Brunei Darussalam, Cambodia, Indonesia, Laos, Malaysia, Myanmar, Philippines, Singapore, and Vietnam) in collaboration with the ASEAN Centre for Energy. This international conference and exhibition is held in conjunction with the annual ASEAN Ministers of Energy summit. In the Philippines, Leverage organizes the regular POWERTRENDS series and other important energy and energy-related events in cooperation with the Department of Energy, among which have been the POWERTRENDS Business Forum, the Natural Gas Summit, the Coal Business and Policy Forum and others.

WAVHub Unviels WAVFlow3: Transforming In-Store Experience Through Sonic Precision

by Ferry Bayu | Sep 23, 2023 | Business

WAVHub Unviels WAVFlow3: Transforming In-Store Experience Through Sonic Precision

[Southeast Asia] – WAVHub, a Philippine-based, pioneering tech company
specializing in immersive in-store marketing through Sound, Scent, and Visuals, proudly announces the release of WAVFlow3, the latest innovation set to redefine audio platforms. Building upon the success of its predecessor, WAVFlow3 boasts an advanced sonic scaping system that customizes music and messages tailored for diverse industries.

WAVFlow3 has already garnered immense popularity in Southeast Asia, with a vast user base that includes prominent names such as Ayala Malls, Solaire Resorts and Casino, and the Jollibee Group. This groundbreaking platform is set to elevate brand experiences and engagement through an intricate blend of art and technology.

With WAVFlow3, businesses can create a unique auditory identity that aligns perfectly with their brand. The platform offers an extensive library of music channels, allowing for the seamless integration of licensed tailored playlists that resonate with specific target demographics. WAVFlow3’s message customization capabilities empower brands to convey scheduled messages, promotions, or announcement to captivate audiences effectively.

“We are excited to unveil WAVFlow3, a transformative advancement in the realm of in-store audio marketing. The power to curate tailored soundscapes that complement a brand’s essence is invaluable,” said Carlos Hinolan, CEO and CTO for WAVHub. “In collaboration with industry leaders, we have crafted a platform that goes beyond conventional audio experiences, establishing emotional connections between brands and their audience.”

WAVFlow3 harnesses cutting-edge Al technology, ensuring real-time adaptability and responsiveness to consumer behavior and market trends. This empowers businesses to stay agile and maintain a competitive edge in an ever-evolving market.

The success of WAVFlow3 is a testament to WAVHub’s commitment to innovation and pushing the boundaries of sensory marketing. As an established leader in the industry, WAVHub continues to revolutionize in-store experiences, enhancing consumer engagement and brand loyalty.

WAVHub is a forward-thinking tech company specializing in revolutionizing in-store marketing through the integration of Sound, Scent, and Visuals. With a mission to transform traditional retail experiences, WAVHub develops cutting-edge solutions that create lasting impressions and foster deep connections between brands and consumers. For more information, please visit www.wavhub.global.

Maegan Therese Hinolan
Marketing PR Manager
pr***@*av.global

AIA Philippines to launch new global investment product in October

by Ferry Bayu | Sep 21, 2023 | Business

AIA Philippines to launch new global investment product in October

AIA Philippines will launch in October 2023 a high-performing investment product that captures opportunities in the global market, a top executive said Wednesday.

AIA Philippines chief executive Kelvin Ang said in a briefing in Ortigas AIA Global Dynamic Income-Paying Fund is ideal for investors looking to maximize their savings and growth opportunities with the possibility of having additional income.

The new fund will be managed by experts from AIAIM Singapore with years of experience handling over $244 billion across different asset classes.

Ang said the fund is ideal for adventurous Filipino investors who are unafraid to take a risk for bigger rewards.

AIA Philippines said its customers have benefitted from their expertise with Elite Funds posting gross performance between 7.07 percent and 13.07 percent since 2020.

AIA Group chief investment officer Mark Konyn, whose division manages more than $300 billion in assets, said the company helps customers capture long-term opportunities.

“We make sound investment decisions based on deep bottom-up research, leveraging on out extensive resources and experience to deliver the desired outcome for the investor,” Konyn said.

He said AIA Group is repositioning its portfolio of investments over the next decade to be in line with energy transition and environmental, social and governance (ESG).

AIA is moving away from investments in coal and fossil fuel in line with its net zero emissions target by 2050.

Ang said AIA Philippines has a more ambitious net zero target by 2030, with one of its buildings—Philam Life Center Cebu—already running on 100-percent renewable energy.

He said five more AIA buildings in the Philippines would follow the lead of the Cebu facility to meet its 2030 target.

Recircle Expands Its Footprint: Now Serving Kuantan, Segamat, and Johor Bahru

by Ferry Bayu | Sep 21, 2023 | Business

Recircle Expands Its Footprint: Now Serving Kuantan, Segamat, and Johor Bahru

Recircle, a leading online recycling platform in Malaysia, is thrilled to share news of its expansion beyond the Klang Valley. Driven by a mission to enhance recycling accessibility and incentives for Malaysians, Recircle has formed strategic collaborations with local recycling partners, extending its collection services to the regions of Kuantan, Segamat, and Johor Bahru. Additionally, stay tuned for more exciting expansions in the coming months.

Recircle Goes Regional: Expanding Recycling Services to Kuantan, Segamat, and Johor Bahru

Malaysia’s favorite recycling platform, Recircle, is proud to take its commitment to sustainability to the next level by expanding its services to three new cities: Kuantan, Segamat, and Johor Bahru.

Since its inception, Recircle has been dedicated to encouraging recycling by offering a user-friendly recycling platform that brings a rewarding experience, eases the recycling process, and also comes with carbon footprint tracking. Through strategic partnerships with local recycling companies in these new regions, Recircle aims to address the challenges of collection and encourage more Malaysians to participate in recycling.

Recircle has already made a significant impact on recycling habits & “Green Profile” building within the Klang Valley. With an innovative mobile app that enables users to request recycling pickups, self-drop off, and earn rewards, Recircle has successfully created a user base or community that is dedicated to reducing waste and protecting the environment.

The expansion into new regions aligns with Recircle’s broader mission to promote sustainability and make recycling a seamless part of Malaysians’ daily lives. By partnering with local recycling companies, Recircle aims to ensure efficient collection services, making it easier for residents of Kuantan, Segamat, and Johor Bahru to recycle their waste. Through this partnership, the platform helps develop a new online customer base for the collection partner and digitalize their operation process. Concurrently, Recircle is actively reaching out to potential partners from various states to join our expanding network.

Recircle encourages all residents in these regions to join the recycling movement. To begin recycling, just download the Recircle app, sign up as a user, and experience this revolutionary recycling platform. Recycling has never been this easy and rewarding!

Established in 2018, we create an online recycling concept for the market. Our innovative mobile application aims to revolutionize the recycling industry in Malaysia by using technology to make recycling more accessible and convenient.

For more information, visit www.recircle.com.my
Google Play: https://bit.ly/2v0XB0S
App Store: https://apple.co/2EzrQvq

Lee Hillton
017-296 1012
le*****************@***il.com

The Art of Standing Out. Unveiling the Secrets of Personal Branding Success.

by Ferry Bayu | Sep 21, 2023 | Business

The Art of Standing Out. Unveiling the Secrets of Personal Branding Success.

Mr. Ozan, the author of “SME Branding on a Budget: Maximizing Impact with Minimal Resources” and co-founder of Getbuzz Solutions, a renowned digital marketing agency in Singapore, shares his expertise in this interview. His upcoming book offers practical insights into SME branding, helping businesses create a big impact with minimum budget. Mr. Ozan emphasizes the importance of clarity, consistency, and differentiation in SME branding, highlights common mistakes to avoid, and provides strategies.

In the fast-paced world of business, branding is a crucial tool for small and medium-sized businesses (SMEs) to make their mark. Meet Mr. Ozan, the author of “SME Branding on a Budget: Maximizing Impact with Minimal Resources.” He’s also the co-founder of Getbuzz Solutions, a digital marketing agency in Singapore, known for helping hundreds of SMEs, individuals, and even big corporations with their marketing and branding. In his upcoming book, he breaks down the essence of SME branding, offering practical insights to help SMEs create a big impact without breaking the bank.

Join us as we explore SME branding with Mr. Ozan, an expert in the field.

Q: Can you share your background and how you became an expert in personal and corporate branding? What inspired you to specialize in this field?

A: I’ve built my expertise in personal and corporate branding through years of hands-on experience. My journey began with a strong passion for helping individuals and companies distinguish themselves in competitive markets, eventually leading me to specialize in branding and lead generation. 2 key areas business get very high return on their investments.

Q: Small and medium-sized enterprises often struggle with establishing a strong brand presence. What are some key principles or strategies they should focus on when it comes to personal and corporate branding?

A: SME owners should anchor their branding efforts in three core principles: clarity, consistency, and differentiation. Clearly defining your unique value proposition, whom you want to attract and maintaining brand consistency across all channels, and emphasizing what makes you stand out from competitors specifically for your target audience are essential.

Q: In your experience, what are the most common mistakes SME owners make when trying to build their personal or corporate brand? How can they avoid these pitfalls?

A: A common mistake SME owners make is failing to establish a clear brand identity. It’s crucial to avoid generic messaging and instead ensure that your branding aligns with your core values and deeply resonates with your target audience. Many SME owners try to appeal to everyone, but this dilutes their message towards their ideal customers.

Q: Being featured in the news can be a game-changer for businesses. Could you elaborate on how SME owners can position themselves or their companies to get media coverage? What steps should they take?

A: Gaining media coverage requires a compelling narrative. SME owners should actively seek opportunities, cultivate relationships with journalists, and craft newsworthy stories relevant to their industry or expertise. Over the 5 years I met many journalists, and what they want is a content that gain the attraction of their target audience, and either get popular via shares, or add value to them to be used on later stage.

Q: Many people aspire to become published authors. What advice do you have for them on how to leverage this accomplishment to enhance their personal and corporate brand?

A: Becoming a published author is a powerful branding tool. SME owners should start by identifying their areas of expertise, outlining their knowledge in a book, and exploring publishing options, be it through self-publishing or traditional channels. A published book can significantly enhance credibility and personal branding. More importantly it automatically places you in top 1% position in your field, the reason is less than 1% of SME owners or professionals wrote a book about their field, so it is associated with being an expert.

Q: Building a substantial social media following is a goal for many individuals and businesses. What are some effective strategies to attract and engage thousands of followers on social media platforms?

A: Growing a substantial social media following is attainable through consistent, engaging content. SME owners should regularly share valuable content, engage with their audience, and consider leveraging paid advertising and influencer partnerships to expand their reach.

Q: Is branding considered a high ROI investment?

A: Absolutely, branding is a high ROI investment. Think of it as a one-time, low-cost exercise with lifelong benefits. Once you write a book, you’re an author for life; once you’re featured in the news, you’re featured for life. A strong brand boosts reputation, builds trust, and differentiates you from competitors, translating into long-term customer loyalty, increased sales, and the potential for premium pricing. The enduring impact makes branding a smart investment.

Q: Can you share a success story or case study of an SME owner or company that significantly improved their branding and achieved tangible results under your guidance?

A: I’ve had the privilege of assisting numerous SME owners in achieving branding success. For instance, I have witnessed how owner of Energia Vernoica Tan, when she publish her book, automatically she was asked to join events as key note speaker, and been featured in local and overseas news. As a result her business tripped in less than 2 years, the biggest change washer branding attracting more exposure and customers to her.

Q: Personal branding can be a blend of authenticity and strategic presentation. How can SME owners strike the right balance between being genuine and promoting themselves effectively?

A: Striking the right balance between authenticity and strategic presentation is crucial. SME owners should showcase their genuine personality while emphasizing those aspects of their brand that align most closely with their target audience’s values and needs.

Q: In today’s rapidly changing digital landscape, what emerging trends or tools should SME owners be aware of to stay ahead in the personal and corporate branding game?

A: In today’s dynamic digital landscape, it’s essential to keep an eye on emerging trends. Video content, live streaming, and leveraging artificial intelligence for personalized marketing are all noteworthy trends. Additionally, staying attuned to evolving consumer behaviors and social media algorithms is vital to remaining competitive in personal and corporate branding efforts.

Thanks, Mr. Ozan, for your insights!

A big thanks to Mr. Ozan for his valuable advice on SME branding. His expertise is a great help to SME owners. If you want to learn more, check out his book, “SME Branding on a Budget.” And if you’d like his help with your SME’s branding, don’t hesitate to contact him directly.

Getbuzz Solutions is a Singapore-based Digital Marketing Agency. Mr. Ozan, the Co-Founder has been helping SMEs in Singapore grow their online branding and revenue.

Ozan Turay
oz*******@***il.com
Getbuzz.net