by Ferry Bayu | Sep 5, 2023 | Business
NewJeans, Le Sserafim heading to the Philippines for 2023 Asia Artist Awards
MANILA, Philippines — K-pop girl groups NewJeans and Le Sserafim are included in the first line-up of artists attending the 2023 Asia Artist Awards (AAA) to be held in the Philippines this December.
It was announced earlier this week that the 2023 edition of the AAA would be held on December 14 at the Philippine Arena, just the third time the annual ceremony will be held outside of South Korea since starting in 2016 and the first in the Philippines.
Also in the first line-up of artists with NewJeans and Le Sserafim are fellow girl group NMIXX and the boy groups BOYNEXTDOOR and Zerobaseone, all of them from K-pop’s 4th generation though the boy groups are being pegged as the start of the 5th generation.
Last year, NewJeans won the Grand Prize for Performance of the Year while Le Sserafim was a winner for Best Musician; both groups also won the Rookie of the Year Award in the music category.
NMIXX also won two awards at the AAA last year held in Nagoya, Japan both in the music category as well, Best Emotive Award and the New Wave Award.
The AAA is organized by South Korean business newspaper Money Today and its global media brands MTN and StarNews, recognizing Asian artists from the fields of film, television and music.
Earlier this year, AAA 2022 winners Kim Seon-ho, Hwang Minhyun, Lee Jun-young and Kim Young-dae performed at the “Male God” concert which serves as a precursor to the AAA.
by Ferry Bayu | Sep 4, 2023 | Work Tips
Mastering App Development: 5 Best Practices to Grow Your Business Success
In today’s digital age, mobile applications have become an integral part of our lives. Businesses across various industries are leveraging the power of apps to connect with their customers, enhance user experience, and drive revenue growth. However, with the ever-increasing competition in the app market, it is crucial to master the art of mastering app development to ensure your business’s success. In this blog, we will explore five best practices that can help you catapult your business to new heights through app development.
Define a Clear Purpose and Target Audience: Before diving into the development process, it’s essential to have a clear understanding of your app’s purpose and target audience. Define the problem your app will solve or the value it will provide to users.
Conduct thorough market research to identify your target audience’s needs, preferences, and pain points. This information will help you create a user-centric app that meets the specific requirements of your target users.
Plan a Robust User Experience (UX) Strategy: User experience plays a crucial role in the success of any app. A seamless and intuitive user interface coupled with a well-thought-out user experience strategy can significantly impact user engagement and retention. Begin by creating user personas and user flows to visualize the user journey. Conduct usability testing to identify potential pain points and optimize the app’s navigation and functionality. Remember, a positive user experience will not only drive user satisfaction but also encourage word-of-mouth recommendations and positive reviews.
Adopt an Agile Development Approach: To keep up with the rapidly evolving app market, it is crucial to embrace an agile development approach. Break down your mastering app development process into small, manageable iterations, commonly known as sprints. This iterative approach allows you to gather user feedback early on and make necessary adjustments throughout the development cycle. Regularly communicate with your development team to ensure transparency, collaboration, and swift decision-making. Agile development empowers you to deliver a high-quality app in a timely manner, minimizing the risk of delays or cost overruns.
Prioritize App Security: n an era where data breaches and privacy concerns are on the rise, app security should be a top priority. Build robust security measures into your app’s architecture and design. Implement encryption techniques to protect user data, authenticate users securely, and secure data transmission between the app and the server. Regularly update your app’s security features and conduct thorough security audits to identify and fix vulnerabilities. Demonstrating a commitment to user data protection will build trust and credibility among your users, fostering long-term relationships Monitor App Performance and Gather User Feedback: Once your app is launched, the journey doesn’t end there. Continuous monitoring of your app’s performance is vital to identify areas for improvement and deliver a superior user experience. Utilize analytics tools to track user engagement, app crashes, and other performance metrics. Actively collect and analyze user feedback through app reviews, surveys, and support channels. User feedback provides invaluable insights into user satisfaction, identifies pain points, and helps prioritize future updates and features.
Conclusion: Mastering app development is key to driving business success in the highly competitive digital landscape. By following these best practices —defining a clear purpose and target audience, planning a robust user experience strategy, adopting an agile development approach, prioritizing app security, and monitoring app performance and user feedback—you can create a compelling and successful mobile app that resonates with your target audience, drives user engagement, and propels your business to new heights of success. Remember, mastering app development is an ongoing process, and staying updated with the latest trends and technologies will ensure your app remains relevant and impactful in the long run.
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by Ferry Bayu | Sep 4, 2023 | Business
Group-IB Exposes Scam-as-a-Service Operation Profiting USD $64.5 Million by Targeting APAC Brands
-Group-IB’s latest findings shed light on an ongoing scam-as-a-service operation known as Classiscam.
-Substantial Profits: This operation has already generated a staggering USD $64.5 million for the scammers.
-APAC Target: The operation’s primary focus has been targeting reputable brands within the Asia-Pacific (APAC) region.
Singapore, August 31, 2023 — Group-IB, a global cybersecurity leader headquartered in Singapore, can reveal that the scam-as-a-service operation Classiscam is continuing its worldwide campaign well into 2023. In a new blog, Group-IB analysts detail how the automated scheme uses Telegram bots to assist with the creation of ready-to-use phishing pages impersonating companies in a range of industries, including online marketplaces, classified sites, and logistics operators. These phishing pages are designed to steal money, payment data, and recently in some cases, bank login credentials from unsuspecting internet users.
According to Group-IB’s findings, 251 unique brands in a total of 79 countries were featured on Classiscam phishing pages from H1 2021 to H1 2023. In addition, the phishing templates created for each brand can be localized to different countries by editing the language and currency featured on the scam pages. As a result, one particular logistics brand was impersonated by “Classiscammers” targeting users in as many as 31 countries.
Within the APAC region, the country with the highest number of brands targeted by Classiscammers was Australia (34.6% of regional total). Other heavily affected countries were India (11.5%), Hong Kong (10.3%), Singapore (7.7%), Sri Lanka (7.7%), and Malaysia (5.1%).
Since the second half of 2019, when the Group-IB Computer Emergency Response Team (CERT-GIB) in cooperation with the company’s Digital Risk Protection unit first identified Classiscam’s operations, 1,366 separate groups leveraging this scheme have been discovered on Telegram. Group-IB experts examined Telegram channels containing information pertaining to 393 Classiscam groups with more than 38,000 members that operated between H1 2020 and H1 2023. During this period, these groups made combined estimated earnings of USD $64.5 million. Group-IB has noted how the threat actors behind Classiscam have worked, since inception, to formalize and expand the scam model’s operations. From 2022 onwards, Classiscammers have introduced new innovations, such as phishing schemes designed to harvest the credentials of victim’s online bank accounts, and some groups have begun to use information stealers.
In line with its mission of combating global cybercrime, Group-IB will continue to share its findings about Classiscam, drawn from the company’s proprietary Digital RIsk Protection solution, with law enforcement authorities. The primary aim of this research is to raise public awareness about the latest scamming methods and reduce the number of victims of this scam operation.
Gone global
Classiscam originally appeared in Russia, where the scheme was tried and tested before being launched across the globe. The scam-as-a-service affiliate program surged in popularity in spring 2020 with the emergence of COVID-19 and the subsequent uptick in remote working and online shopping.
Group-IB experts noticed how the scam scheme was exported first to Europe, before entering other global regions, such as the Asia-Pacific (APAC) region, the United States, and the Middle East and Africa (MEA). As of H1 2021, Classiscammers had targeted internet users in 30 countries. Group-IB experts can reveal that, as of H1 2023, this figure has risen to 79. In the same time period, the number of targeted brands on the global market has increased from 38 to 251.

More than 61% of the Classiscam resources analyzed by Group-IB experts that were created between H1 2021 and H1 2023 targeted users in Europe. Other heavily targeted regions were the Middle East and Africa (18.7% of resources) and the Asia-Pacific region (12.2%). A full breakdown of the share of targeted brands by region can be found in Figure 2 (below).

Within the APAC region, the country with the highest number of targeted brands was Australia (34.6% of regional total). Other heavily affected countries were India (11.5%), Hong Kong (10.3%), Singapore (7.7%), Sri Lanka (7.7%), and Malaysia (5.1%).

The average amount lost by Classiscam victims worldwide was $353, although UK users lost the most, on average, to Classiscammers, as the average fraudulent transaction was $865. Users in APAC and MEA were less likely to fall victim to Classiscam schemes, although victims in Singapore lost $682 on average to the scam. In Australia, this figure was $515, and in Saudi Arabia (MEA), successful Classiscam schemes saw victims lose, on average, $525.
Figure 4: Leaders in average amount charged per fraudulent Classiscam transaction in H1 2023
What’s new?
Classiscam was initially launched as a relatively straightforward scam operation. Cybercriminals created fake ads on classified sites, and leveraged social engineering techniques to trick users into “buying” the falsely-advertised goods or services, whether by transferring money directly to the scammers or by debiting money from the victim’s bank card.

Classiscam operations have become increasingly automated over the past two years. The scheme now utilizes Telegram bots and chats to coordinate operations and create phishing and scam pages in a handful of seconds, and many of the groups offer easy-to-follow instructions, and experts are on hand to help with other users’ questions. A full rundown of how the Classiscam scheme works in practice is provided in the below Figure 6.

Over the past year, Group-IB researchers have seen roles within scam groups become more specialized within an expanded hierarchy. Classiscam phishing pages can now include a balance check, which the scammers use to assess how much they can charge to a victim’s card, and fake bank login pages that they use to harvest users’ credentials. At the time of writing, Group-IB experts found 35 such scam groups that distributed links to phishing pages that include fake login forms for banking services. In total, Classiscam scammers created resources emulating the login pages of 63 banks in 14 countries. Among the targeted banks were those based in Belgium, Canada, Czech Republic, France, Germany, Poland, Singapore, and Spain.

“Classiscam shows no sign of slowing down and the ranks of the Classiscammers are continuing to swell. Over the past year, we have seen scam groups adopt a new, expanded hierarchy, and roles within organizations are becoming increasingly specialized. Classiscam will likely remain one of the major global scam operations throughout 2023 due to the scheme’s full automation and low technical barrier of entry,” Afiq Sasman, Head of Group-IB’s Computer Emergency Response Team in the Asia Pacific, said.
Group-IB will continue to monitor global Classiscam campaigns, engaging with both law enforcement and affected brands to assist in efforts to take down these scams. Companies whose brand and likeness are impersonated by scammers are recommended to leverage Digital Risk Protection solutions that can actively monitor, identify, and take down phishing domains.
PINPOINT PR is assisting Group-IB with media relations.
Group-IB, with its headquarters in Singapore, is one of the leading solutions providers dedicated to detecting and preventing cyberattacks, investigating high-tech crimes, identifying online fraud, and protecting intellectual property. The company’s Threat Intelligence and Research Centers are located in the Middle East (Dubai), Asia-Pacific (Singapore), and Europe (Amsterdam).
Group-IB’s Unified Risk Platform is an ecosystem of solutions that understands each organization’s threat profile and tailors defenses against them in real-time from a single interface. The Unified Risk Platform provides complete coverage of the cyber response chain. Group-IB’s products and services consolidated in Group-IB’s Unified Risk Platform include Group-IB’s Threat Intelligence, Managed XDR, Digital Risk Protection, Fraud Protection, Attack, Surface Management, Business Email Protection, Audit & Consulting, Education & Training, Digital Forensics & Incident Response, Managed Detection & Response, and Cyber Investigations.
Group-IB’s Threat Intelligence system has been named one of the best in its class by Gartner, Forrester, and IDC. Group-IB’s Managed XDR, intended for proactively searching for and protecting against complex and previously unknown cyber threats, has been recognized as one of the market leaders in the Network Detection and Response category by KuppingerCole Analysts AG, the leading European analyst agency, while Group-IB itself has been recognized as a Product Leader and an Innovation Leader.
Gartner has named Group-IB a Representative Vendor in Online Fraud Detection for its Fraud Protection. In addition, Group-IB was granted Frost & Sullivan’s Innovation Excellence award for Digital Risk Protection (DRP), an Al-driven platform for identifying and mitigating digital risks and counteracting brand impersonation attacks, with the company’s patented technologies at its core. Group-IB’s technological leadership and R&D capabilities are built on the company’s 20 years of hands-on experience in cybercrime investigations worldwide and over 70,000 hours of cybersecurity incident response accumulated in our leading DFIR Laboratory, High-Tech Crime Investigations Department, and round-the-clock CERT-GIB.
Group-IB is an active partner in global investigations led by international law enforcement organizations such as Europol and INTERPOL. Group-IB is also a member of the Europol European Cybercrime Centre’s (EC3) Advisory Group on Internet Security, which was created to foster closer cooperation between Europol and its leading non-law enforcement partners.
Group-IB’s experience in threat hunting and cyber intelligence has been fused into an ecosystem of highly sophisticated software and hardware solutions designed to monitor, identify, and prevent cyberattacks. Group-IB’s mission is to protect its clients in cyberspace every day by creating and leveraging innovative solutions and services.
For more information, please contact:
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by Ferry Bayu | Sep 4, 2023 | Business
NBA, vivo announce multi-year marketing partnership in the Philippines
The National Basketball Association (NBA) and vivo today announced a multi-year marketing partnership that sees vivo return as the Official Smartphone of the NBA in the Philippines.
The agreement builds on a previous marketing partnership in the Philippines that saw vivo serve as an official partner of the Jr. NBA – the league’s global youth basketball program for boys and girls – and NBA 3X Philippines, a 3-on-3 basketball tournament featuring men’s and women’s teams, interactive fan activities and authentic NBA entertainment.
Through the collaboration, vivo will be the Presenting Partner in the Philippines of NBA All-Star Voting – a platform that gives fans the opportunity to vote for the NBA All-Star Game starters via the NBA App and NBA.com – and return as an official partner of NBA 3X Philippines presented by Mountain Dew, which will take place later this year.
In addition, vivo will launch promotions that will provide fans in the Philippines with the chance to win authentic NBA prizes. The NBA and vivo will also co-develop content for the NBA’s localized Facebook and TikTok pages in the Philippines.
“We’re thrilled to welcome vivo back to our growing roster of marketing partners in the Philippines and align with a brand that shares our commitment to innovation,” said NBA Philippines Senior Director of Global Marketing Partnerships Mae Dichupa. “Our collaboration with vivo represents an excellent opportunity to elevate the NBA experience across digital, retail and events, and showcase vivo’s smartphones as a convenient and ideal device for fans to immerse themselves in the excitement of the NBA.”
“Our passion for innovation extends beyond the confines of technology, and we recognize that sports provide an ideal platform to bring communities together and inspire positive change in the way we live our lives,” said vivo Philippines management. “This guiding principle reinforces our efforts to collaborate with sports organizations such as the NBA that enable us to foster a deeper connection between our brand and the world of sports.”
Fans in the Philippines can shop for official NBA merchandise at the NBA Stores at SM Megamall and SM Mall of Asia and at NBAStore.com.ph. For all the latest NBA news and updates, fans in the Philippines can visit www.nba.com, download the NBA App, and follow the NBA on Facebook, X, and TikTok.
For more information on vivo Philippines and vivo’s latest product offerings, visit vivoglobal.ph and follow the official vivo accounts on Facebook, X, Instagram, TikTok, and YouTube.
by Ferry Bayu | Sep 4, 2023 | Banking and Finance
Your UnionBank Mastercard may be the key to a brand-new BMW
Union Bank of the Philippines (UnionBank) Mastercard credit cardholders, this is for you! UnionBank has teamed up with BMW for a Mastercard-exclusive raffle that is sure to enhance your credit card usage. Through this UnionBank Mastercard promo, cardholders can get a chance to drive home a brand-new 2023 BMW X1 simply by using their UnionBank Mastercard credit card!
Every P20,000 accumulated spend (from straight local or forex retail, bills payment, and installment transactions) earns five (5) raffle entries for a chance to win a brand-new 2023 BMW X1. Also, card transactions for grocery, gas, pharmacy, and utility bills have never been more rewarding, as cardholders can also win exciting eGCs through the promo’s official scratch game. Simply using their UnionBank Mastercard for every straight local or forex retail, bills payment, and installment transaction with a minimum amount spend of P200, gets cardholders an electronic scratch card for this game.
“Delighting customers at every turn is something that we at UnionBank are always very excited about, and the same can be said for BMW.” said UnionBank’s Cards and Loans Director, Vishal Kadian.
“More importantly, this collaboration is another way for the Bank to deliver a more rewarding experience when using the UnionBank Mastercard credit card, making every spend more enriching for customers.” concluded Kadian. 
The promo is open to all active and existing principal UnionBank Mastercard credit cardholders who are in good credit standing. For details on how to qualify for the promo and other related information, visit www.unionbankph.com/bmw. Only successfully registered accounts will qualify.
The registration period is from August 1, 2023 to November 29, 2023, while the spend period is from August 2, 2023 to November 30, 2023. The raffle draw will be on December 12, 2023.
Keep using your UnionBank Mastercard credit card for more rewarding spends, and you could win a 2023 BMW X1!
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