by Ferry Bayu | Sep 4, 2023 | Business
NBA, vivo announce multi-year marketing partnership in the Philippines
The National Basketball Association (NBA) and vivo today announced a multi-year marketing partnership that sees vivo return as the Official Smartphone of the NBA in the Philippines.
The agreement builds on a previous marketing partnership in the Philippines that saw vivo serve as an official partner of the Jr. NBA – the league’s global youth basketball program for boys and girls – and NBA 3X Philippines, a 3-on-3 basketball tournament featuring men’s and women’s teams, interactive fan activities and authentic NBA entertainment.
Through the collaboration, vivo will be the Presenting Partner in the Philippines of NBA All-Star Voting – a platform that gives fans the opportunity to vote for the NBA All-Star Game starters via the NBA App and NBA.com – and return as an official partner of NBA 3X Philippines presented by Mountain Dew, which will take place later this year.
In addition, vivo will launch promotions that will provide fans in the Philippines with the chance to win authentic NBA prizes. The NBA and vivo will also co-develop content for the NBA’s localized Facebook and TikTok pages in the Philippines.
“We’re thrilled to welcome vivo back to our growing roster of marketing partners in the Philippines and align with a brand that shares our commitment to innovation,” said NBA Philippines Senior Director of Global Marketing Partnerships Mae Dichupa. “Our collaboration with vivo represents an excellent opportunity to elevate the NBA experience across digital, retail and events, and showcase vivo’s smartphones as a convenient and ideal device for fans to immerse themselves in the excitement of the NBA.”
“Our passion for innovation extends beyond the confines of technology, and we recognize that sports provide an ideal platform to bring communities together and inspire positive change in the way we live our lives,” said vivo Philippines management. “This guiding principle reinforces our efforts to collaborate with sports organizations such as the NBA that enable us to foster a deeper connection between our brand and the world of sports.”
Fans in the Philippines can shop for official NBA merchandise at the NBA Stores at SM Megamall and SM Mall of Asia and at NBAStore.com.ph. For all the latest NBA news and updates, fans in the Philippines can visit www.nba.com, download the NBA App, and follow the NBA on Facebook, X, and TikTok.
For more information on vivo Philippines and vivo’s latest product offerings, visit vivoglobal.ph and follow the official vivo accounts on Facebook, X, Instagram, TikTok, and YouTube.
by Ferry Bayu | Sep 4, 2023 | Banking and Finance
Your UnionBank Mastercard may be the key to a brand-new BMW
Union Bank of the Philippines (UnionBank) Mastercard credit cardholders, this is for you! UnionBank has teamed up with BMW for a Mastercard-exclusive raffle that is sure to enhance your credit card usage. Through this UnionBank Mastercard promo, cardholders can get a chance to drive home a brand-new 2023 BMW X1 simply by using their UnionBank Mastercard credit card!
Every P20,000 accumulated spend (from straight local or forex retail, bills payment, and installment transactions) earns five (5) raffle entries for a chance to win a brand-new 2023 BMW X1. Also, card transactions for grocery, gas, pharmacy, and utility bills have never been more rewarding, as cardholders can also win exciting eGCs through the promo’s official scratch game. Simply using their UnionBank Mastercard for every straight local or forex retail, bills payment, and installment transaction with a minimum amount spend of P200, gets cardholders an electronic scratch card for this game.
“Delighting customers at every turn is something that we at UnionBank are always very excited about, and the same can be said for BMW.” said UnionBank’s Cards and Loans Director, Vishal Kadian.
“More importantly, this collaboration is another way for the Bank to deliver a more rewarding experience when using the UnionBank Mastercard credit card, making every spend more enriching for customers.” concluded Kadian.
The promo is open to all active and existing principal UnionBank Mastercard credit cardholders who are in good credit standing. For details on how to qualify for the promo and other related information, visit www.unionbankph.com/bmw. Only successfully registered accounts will qualify.
The registration period is from August 1, 2023 to November 29, 2023, while the spend period is from August 2, 2023 to November 30, 2023. The raffle draw will be on December 12, 2023.
Keep using your UnionBank Mastercard credit card for more rewarding spends, and you could win a 2023 BMW X1!
by Ferry Bayu | Sep 4, 2023 | Business
Blue Duck Tech helps tenants beat the rental deposit blues
PETALING JAYA: Blue Duck Tech Sdn Bhd aims to replace up to RM500 million in rental deposits per year in the local property industry, which it hopes to achieve within the next five years via its Zero Deposit Programme.
Founder and CEO Earnest Wong said the programme, launched in 2021, intends to assist tenants in securing residential rental or commercial property without the need to pay a hefty upfront deposit. Instead, the tenant will pay a small fee to cover the cash deposit.
Wong said the company which is in the financial technology property segment, has replaced “more than RM12 million of rental deposits”. Based on reports, he said, the monthly gross rental value for residential and commercial properties in Malaysia totalled RM6 billion.
He reckoned that if the average was three months of rental deposits, it would be close to RM18 billion.
Wong said Blue Duck hopes to replace RM500 million in rental deposits per year and expects to achieve its target “five years from now”. Additionally, it aims to increase its market share to 5% within the same timeline.
However, he said the company is essentially focusing on zero deposit solutions, unlike other companies with similar offerings on the market.
“We work with all the stakeholders in the property sector to offer our solutions. We also have the USP (unique selling point) of giving focus on the tenant’s side rather than the landlords in terms of our product mainly because we need the tenant to actually commit,” he told SunBiz.
He said the company operates on business-to-business (B2B) and business-to-consumer (B2C) models. B2C consists of operators as well as property managers, which manage the properties on its platform. Consumers comprise tenants and landlords.
Currently, there are around 1,000 active tenancies on its platform and close to 90% of its tenants are below 35 years old.
In terms of revenue contribution, Wong said properties in Klang Valley contribute about 70%, followed by Johor Bahru 20% and Sabah 10%.
The company, he said, is targeting to grow by 50% this year, by partnering with players in the local property ecosystem.
“Previously, we worked with tenancy managers, now we’re expanding ourselves to property managers. So, we work with the property managers in town to expand our influence and increase adoption (for our offerings) and gain more market share.
“With property managers on board, then I can introduce more business tools and then we work with those ecosystem partners and they are already familiar with our products … it’s a natural growth, because the market is still very new and 50% is very conservative,” Wong said.
On outlook, he opined that the company is benefiting from increased interest rates due to the overnight policy rate hikes, as it discourages home ownership and indirectly uplifts the rental market.
“Loan costs are getting more expensive. In terms of buying a property, the cost will be slightly more than in the previous years, which will discourage a lot of people from … home ownership. With that, there’s an opportunity for us. Living is still a basic necessity for everyone, whether you are a home owner or renter.
“Our industry will continue to move (forward). (From what) we see on the market, if the interest rate goes up, it will also drive up the rental rate as well. For the past few months, the per square of the room and unit rental has increased more than 10% to 15%, which is alarming but that’s how the market goes.
“We are in the position to help the tenants … landlords and the industry. We need to position ourselves better in order to capture a bigger market share,” Wong said.
Blue Duck plans to expand to Thailand and Indonesia and is open to talking to investors.
We help residential and commercial tenants to save cash up front while landlords and agents are able to rent out faster to a verified tenant.
+6016 6117154
he***@******ck.my
by Ferry Bayu | Sep 4, 2023 | Business
Sustainable Plus Size Fashion Launched by Hello Curve
Hello Curve, is thrilled to announce the launch of their groundbreaking sustainable plus size fashion line.
[Singapore, 4 Sep 2023] — Hello Curve, a leading fashion brand dedicated to inclusivity and self-expression, is thrilled to announce the launch of their groundbreaking sustainable plus size fashion line. This latest addition to Hello Curve’s diverse collection not only empowers individuals to embrace their unique style but also champions environmental responsibility.
Hello Curve has always been at the forefront of the fashion industry, advocating for diversity, inclusivity, and body positivity. The introduction of their sustainable plus size fashion line reinforces their commitment to offering trendy, eco-conscious clothing options for individuals of all sizes.
Key Features of Hello Curve’s Sustainable Plus Size Fashion Line:
Eco-Friendly Fabrics: The new collection utilizes high-quality, sustainable materials that minimize the fashion industry’s impact on the environment. From organic cotton to recycled polyester, Hello Curve prioritizes eco-conscious choices without compromising on style and comfort.
Inclusive Sizing: Hello Curve understands that beauty and style come in all sizes. Their plus size fashion line ranges from 14 to 32, ensuring that everyone can find their perfect fit and flaunt their individuality. In particular, many of their plus size formal dresses offer size customization.
Versatile Designs: With an array of chic and versatile designs, this collection covers everything from everyday essentials to statement pieces for special occasions. Hello Curve’s sustainable plus size fashion line is perfect for any event, from casual outings to formal gatherings.
Ethical Production: Hello Curve is committed to ethical production practices, ensuring fair wages and safe working conditions for all involved in the manufacturing process. Customers can wear their Hello Curve pieces with confidence, knowing that their fashion choices support positive change.
Timeless Appeal: These sustainable pieces are designed to stand the test of time. Instead of fast fashion trends, Hello Curve’s collection focuses on timeless, enduring styles that can be cherished for years to come.
Affordable Luxury: Hello Curve believes that sustainability should be accessible to all. Their sustainable plus size fashion line offers affordable luxury, allowing customers to make eco-conscious choices without breaking the bank.
“We are excited to introduce our sustainable plus size fashion line as part of our ongoing commitment to inclusivity and sustainability,” said Hui C, Owner at Hello Curve. “Our goal is to provide fashion-forward individuals of all sizes with sustainable, stylish, and affordable clothing options that align with their values. With this new collection, we aim to empower our customers to express themselves confidently while making environmentally responsible choices.”
Hello Curve’s sustainable plus size fashion line is now available for purchase online at https://www.hellocurve.com/. Join us in celebrating diversity, self-expression, and a greener future with fashion that makes a statement not only about who you are but also about the planet you love.
Hello Curve is a pioneering fashion brand that celebrates diversity, inclusivity, and self-expression. With a commitment to sustainability, ethical production, and affordable luxury, Hello Curve offers a wide range of stylish clothing options for individuals of all sizes, empowering them to embrace their unique beauty and style.
Samantha T
ca**@********ve.com
by Ferry Bayu | Sep 4, 2023 | Work Tips
Mastering App Development: 5 Best Practices to Grow Your Business Success
In today’s digital age, mobile applications have become an integral part of our lives. Businesses across various industries are leveraging the power of apps to connect with their customers, enhance user experience, and drive revenue growth. However, with the ever-increasing competition in the app market, it is crucial to master the art of mastering app development to ensure your business’s success. In this blog, we will explore five best practices that can help you catapult your business to new heights through app development.
Define a Clear Purpose and Target Audience: Before diving into the development process, it’s essential to have a clear understanding of your app’s purpose and target audience. Define the problem your app will solve or the value it will provide to users.
Conduct thorough market research to identify your target audience’s needs, preferences, and pain points. This information will help you create a user-centric app that meets the specific requirements of your target users.
Plan a Robust User Experience (UX) Strategy: User experience plays a crucial role in the success of any app. A seamless and intuitive user interface coupled with a well-thought-out user experience strategy can significantly impact user engagement and retention. Begin by creating user personas and user flows to visualize the user journey. Conduct usability testing to identify potential pain points and optimize the app’s navigation and functionality. Remember, a positive user experience will not only drive user satisfaction but also encourage word-of-mouth recommendations and positive reviews.
Adopt an Agile Development Approach: To keep up with the rapidly evolving app market, it is crucial to embrace an agile development approach. Break down your mastering app development process into small, manageable iterations, commonly known as sprints. This iterative approach allows you to gather user feedback early on and make necessary adjustments throughout the development cycle. Regularly communicate with your development team to ensure transparency, collaboration, and swift decision-making. Agile development empowers you to deliver a high-quality app in a timely manner, minimizing the risk of delays or cost overruns.
Prioritize App Security: n an era where data breaches and privacy concerns are on the rise, app security should be a top priority. Build robust security measures into your app’s architecture and design. Implement encryption techniques to protect user data, authenticate users securely, and secure data transmission between the app and the server. Regularly update your app’s security features and conduct thorough security audits to identify and fix vulnerabilities. Demonstrating a commitment to user data protection will build trust and credibility among your users, fostering long-term relationships Monitor App Performance and Gather User Feedback: Once your app is launched, the journey doesn’t end there. Continuous monitoring of your app’s performance is vital to identify areas for improvement and deliver a superior user experience. Utilize analytics tools to track user engagement, app crashes, and other performance metrics. Actively collect and analyze user feedback through app reviews, surveys, and support channels. User feedback provides invaluable insights into user satisfaction, identifies pain points, and helps prioritize future updates and features.
Conclusion: Mastering app development is key to driving business success in the highly competitive digital landscape. By following these best practices —defining a clear purpose and target audience, planning a robust user experience strategy, adopting an agile development approach, prioritizing app security, and monitoring app performance and user feedback—you can create a compelling and successful mobile app that resonates with your target audience, drives user engagement, and propels your business to new heights of success. Remember, mastering app development is an ongoing process, and staying updated with the latest trends and technologies will ensure your app remains relevant and impactful in the long run.
We are a highly productive and skilled team of IT professionals with expertise in Cloud solutions, DevOps, software development and all other IT services.
Tekrella IT solutions
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Call : +91 9361127915
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