by Ferry Bayu | May 27, 2024 | Business
FUJIFILM Philippines, a leading provider of innovative imaging and healthcare solutions, has partnered with the City Government of Makati to provide free, high-quality diagnostic services to residents through its weekly caravan in various barangays.
Masahiro Uehara, president of FUJIFILM Philippines, said that through this partnership, the company is reinforcing its commitment to improving access to essential healthcare services for communities in Makati. “At FUJIFILM Philippines, we believe that everyone deserves access to quality healthcare, regardless of their socioeconomic background. By collaborating with the City Government of Makati, we can reach more individuals and provide them with the diagnostic services they need to maintain their health and well-being,” he said.
The weekly Makati Lingkod Bayan Caravan provides residents with a wide range of diagnostic services, including general check-ups, blood pressure monitoring, blood sugar screening, and consultations with healthcare professionals.
On April 20, FUJIFILM Philippines began providing free ultrasound services to residents in Makati. The company sets up booths every week in barangays where the Makati Lingkod Bayan Caravan is held to support the health services offered by the Makati Health Department and the Ospital ng Makati. FUJIFILM Philippines uses the Arietta series machine for general ultrasound to diagnose medical conditions in residents. This initiative not only helps with early detection but also encourages the public to take proactive steps in managing their health.
The company will also showcase its flagship product, the FDR Xair, which is a portable X-ray device designed to help local healthcare providers screen for tuberculosis (TB) during the upcoming caravans. Weighing only 3.5 kg, the FDR Xair is highly portable and can operate without electricity for hours. It offers a much-needed screening solution that can be utilized in various medical treatment settings, including patients’ homes, isolation wards, and remote areas.
Aside from free diagnostic tests, FUJIFILM Philippines also provides free photography training and a pop-up studio with free photo printing to residents to foster creativity and offer new opportunities for personal and professional growth.
Uehara said Makati’s initiative to bring health services closer to residents aligns with Fujifilm’s purpose of bringing more smiles to Filipinos. The company continues to collaborate with governments, international organizations, civil society, and the private sector to address healthcare challenges.
“FUJIFILM Philippines aims to bring more smiles to Filipinos through innovative products and services. We believe that collaborating with the Makati LGU through the Makati Lingkod Bayan Caravan will help us extend our assistance to even more people. Thanks to Mayor Abby’s support and the local government, we were able to participate in this meaningful activity,” he added.
Makati is the second local government unit in the country to partner with FUJIFILM Philippines after its successful medical mission and TB screening program in Majayjay, Laguna, last year. The free ultrasound and x-ray program for Makati residents will run until November. Over 300 patients in Majayjay availed themselves of free X-ray services, with overwhelmingly positive feedback from the community. FUJIFILM Philippines’ dedication to accessible healthcare has earned them widespread praise, not only for their technical expertise but also for their commitment to serving communities in need.
During the medical mission in Majayjay, FUJIFILM Philippines used two of its state-of-the-art x-ray machines: the FDR nano and the FDR Go PLUS. These two mobile imaging devices are designed for high-quality X-ray imaging. Both are lightweight and compact, making them ideal for testing people in diverse healthcare environments.
Established in 1934 as a producer of photographic film in Japan, Fujifilm has dedicated itself to creating leading-edge, proprietary technologies by leveraging its photography expertise into other products and markets. Its businesses today span a diversified range of product segments based on a portfolio of chemical, mechanical, optical, electronic, and imaging technologies. The company started its operations in the Philippines in 2012.
This year, Fujifilm is celebrating its 90th anniversary, and coinciding with this celebration, Fujifilm launched a new global Purpose, “Giving our world more smiles,” which underscores the company’s commitment to bringing diverse ideas, unique capabilities, and extraordinary people together to change the world. Whether enhancing medical diagnostics, optimizing manufacturing processes, or advancing environmental sustainability, Fujifilm remains steadfast in its mission to build a brighter, healthier future for all.
by Ferry Bayu | May 24, 2024 | Business
This year, The MarTech Summit is excited to announce its first event in Manila, a major hub in Southeast Asia’s digital economy. Bringing together regional industry leaders and innovators, the event explores MarTech trends. Having been successfully held across Asia, including Singapore, Hong Kong, Thailand & Indonesia, this English-speaking summit will feature panel discussions, fireside chats, and keynotes, empowering attendees to shape future marketing initiatives and drive sustainable growth.
This exclusive platform offers CMOs, Heads, Directors, and other industry professionals the opportunity to network, learn, and remain at the forefront of the rapidly evolving MarTech landscape. You can just personalize your agenda with the most relevant topics and valuable groups to share with you. The sessions are delivered in various formats: Panel Discussions, Fireside Chats, Keynote Presentations, Interactive Roundtables, and Networking Sessions.
Secure your passes now: https://themartechsummit.com/manila-registration
What Will We Talk About?
The MarTech Summit Manila 2024 is filled with dynamic discussions, such as Keynote Presentations, Fireside Chats, Panel Discussions, Interactive Roundtables, and plentiful Networking opportunities! We guarantee that 85% of attendees are senior-level MarTech leaders or higher. This assembly offers an invaluable platform for you to connect with peers across organizations and industries, exchanging experiences and ideas on the challenges you have faced or are preparing to overcome.
We will delve into all the hottest topics:
- Next-Gen Customer Experience & Engagement: Interactive Content for Customer Engagement, Social Media Marketing & Influencer Marketing, Content Marketing Strategy, Digital
Experience Led Growth & Lifecycle Marketing Automation.
- Data-driven marketing: Personalisation, Omnichannel Strategy, Big Data & Marketing, Customer Data Analytics & Actionable Data Insights.
- Emerging Marketing Technologies: AI-Driven Marketing, MarTech Tool Advancement, Marketing Automation, Social Media E-Commerce & Mobile App Marketing.
- Consumer Marketing Relationships: Customer Lifetime Value (CLV), Customer Journey Mapping & Analytics, AI-driven CRM, Predictive Analytics & Customer Loyalty & Retention.
Check out the full agenda here: https://themartechsummit.com/manila-full-agenda
With over 20 speakers representing industry-leading companies, including AXA Philippines, Colgate-Palmolive, Globe Group, Hertz Philippines, Home Credit Philippines, L’OREAL Philippines, The Ascott Limited, Unilever, ZALORA Group & MORE!
Check out the Speaker Line-up here!
Watch more on our YouTube channel!
Stay up to date with our Speaker Line-up, Session Information, and Agenda Updates by following us on:
We are looking forward to meeting you in Manila on 3 July!
by Ferry Bayu | May 23, 2024 | Business
In a strategic move to drive innovation and deliver enhanced value to the people in Indonesia, PT. OCHABAWEZ DINAMIKA PERSADA (ODP), a leader in National IT Solutions & Ecosystem Builder, and INSPUR SOFTWARE TECHNOLOGY CO., LTD, renowned for its leading data center and cloud computing solutions provider, have announced a new business partnership. This collaboration aims to jointly explore business projects, conduct market research, and establish innovative business models to enhance the country’s digital infrastructure.
Selangor, Malaysia, April 15, 2024 – PT. OCHABAWEZ DINAMIKA PERSADA (ODP), a leading IT solutions provider in Indonesia, and INSPUR SOFTWARE TECHNOLOGY CO., LTD, an IT conglomerate from China, are proud to announce the signing of a strategic Memorandum of Understanding (MOU) to propel Indonesia’s digital transformation. This partnership aims to enhance the nation’s IT landscape by combining ODP’s expertise in system integration, e-government, and cybersecurity with INSPUR’s innovative cloud computing, big data, and AI solutions.
Under this comprehensive agreement, both companies will explore collaborative research and development initiatives, share market insights, and develop cutting-edge business models to support Indonesia’s growing digital infrastructure needs. The strategic alliance will focus on joint projects to bolster cybersecurity frameworks, develop digital infrastructure, and ensure that Indonesia remains at the forefront of technological advancements.
Key Highlights:
- Joint Development – Both parties will collaborate to research new business projects and share vital information and procedures to unlock the potential of these initiatives.
- Market Research and Analysis – ODP and INSPUR will conduct market research to understand the digital infrastructure requirements of Indonesia’s private and governmental sectors.
- Technical and Economic Feasibility – The partnership will identify and assess the technical and economic feasibility of potential IT services, business models, and operational strategies to ensure tailored solutions for Indonesia’s unique market.
- Strategic Support – INSPUR will provide ODP with essential technical advice, market planning, and resources to optimize the latter’s strategic and sales operations.
- Confidentiality and Compliance – Both parties will maintain strict confidentiality of shared information and ensure compliance with international and national laws, including anti-corruption and export control.
Edi Prabowo, Director of ODP, stated, “This collaboration with INSPUR aligns perfectly with our vision to advance Indonesia’s digital infrastructure. By joining forces, we will bring innovative solutions that will transform the IT landscape of our nation.”
INSPUR CEO Zhang Feng emphasized, “Partnering with ODP allows us to extend our expertise into Southeast Asia and participate in the digital transformation initiatives shaping Indonesia.”
This alliance promises to redefine IT services across Indonesia, empowering businesses and governments alike through secure, scalable, and innovative digital infrastructure.
For more information about this partnership and future initiatives, please visit https://veroeco.ai/ and https://www.inspur.com/.
by Ferry Bayu | May 23, 2024 | Business
Vero AI Sdn. Bhd. and Asia Pacific University (APU) have announced a joint venture to enhance the startup ecosystem and foster innovation in the ASEAN region. This collaboration will integrate real-world industrial projects into APU’s Enterprise Startup Ecosystem and deploy smart technologies across educational and industrial platforms. Vero AI, known for its advanced industrial IT resources, will work with APU to create a vibrant startup culture on campus.
The partnership aims to develop smart campus initiatives and support the digital transformation of the economy. This will provide significant opportunities for entrepreneurs and tech innovators. The event was witnessed by TusStar Malaysia, emphasizing the regional significance of this collaboration. Vero AI and APU also invited other regional universities to join the ASEAN startup ecosystem. Their goal is to build a robust and interconnected environment for aspiring entrepreneurs and ensure the region’s leadership in technological innovation and economic growth.
Kuala Lumpur, Malaysia – Vero AI Sdn. Bhd. (“Vero AI”), a leader in AI solutions, and Asia Pacific University Sdn. Bhd. (“APU”), a premier educational institution in Malaysia, is thrilled to announce its groundbreaking joint venture. This collaboration is set to enhance the startup ecosystem and foster innovation across the ASEAN region.
Under the Memorandum of Understanding signed recently, Vero AI and APU have committed to combining their expertise and resources to cultivate a robust environment for startups. The initiative will focus on integrating real-world industrial projects into APU’s Enterprise Startup Ecosystem, enhancing its proprietary technology modules, and deploying smart technologies across educational and industrial platforms.
Vero AI is renowned for its advanced industrial IT resources and ASEAN industry network. APU will contribute by integrating these technologies into their enterprise modules and supporting the creation of a vibrant startup culture on campus.
The joint venture will help develop smart campus initiatives and startup ecosystems by leveraging the strengths of both parties. This partnership aims to enhance the educational experience at APU and create opportunities for entrepreneurs and tech innovators in the ASEAN region.
“We are excited to partner with Asia Pacific University to shape the future of the digital economy in Southeast Asia,” said Koh Chen Tien, co-founder & Chairman of Vero AI. “This collaboration will bring together the best of both worlds – leading AI technology and top-tier educational resources, setting a new standard for innovation and entrepreneurship.”
Prof Ho Chin Kuan, Vice Chancellor of APU, added, “This joint venture with Vero AI represents a significant step forward in our commitment to providing cutting-edge educational experiences that are directly tied to industry needs and future technological landscapes.”
The partnership marks a pivotal moment for both institutions as they drive forward their shared vision for a thriving digital and entrepreneurial ecosystem in Malaysia and beyond.
Ravenna Chen and her team from TusStar Malaysia witnessed the event, highlighting the regional significance of this collaboration. TusStar Malaysia, a prominent startup incubator, expressed its enthusiasm for the joint venture and its potential to drive innovation across ASEAN Universities. They emphasized the importance of such collaborations in building a strong and interconnected startup ecosystem.
On this significant occasion, Vero AI and APU extend an open invitation to other regional universities to join the growing ASEAN startup ecosystem. By uniting educational institutions, industry leaders, and startup incubators, the partnership aims to create a dynamic and supportive environment for aspiring entrepreneurs. This collaborative approach will ensure that the ASEAN region remains at the forefront of technological innovation and digital transformation, driving economic growth and prosperity for all.
“We look forward to collaborating with other universities and stakeholders across the region,” said Prof Ho Chin Kuan. “Together, we can create an unparalleled ecosystem that nurtures innovation, supports startups, and prepares the next generation of tech leaders.”
As Vero AI, APU, and TusStar Malaysia embark on this exciting journey, they are committed to fostering a spirit of collaboration and innovation that will shape the future of the digital economy in Southeast Asia.
by Ferry Bayu | May 23, 2024 | Business
ADCON 2024, the BSBA Marketing students’ annual conference, opened on April 27, 2024, at the Little Theater, UP Visayas, in Iloilo City, featuring industry experts as guest speakers.
Monette Quiogue, the co-founder of Ambidextr and Bookshelf PH, participated in a discussion at the Little Theater, UP Visayas in Iloilo City on April 27, 2024. The event was part of the BSBA Marketing students’ annual conference — ADCON 2024, with the theme “LikhAdvertising: Behind the Artistic Scenes of Creative Marketing.” In its 24th year, the conference focused on the synergy between art, culture, and effective campaigns. Ms. Quiogue’s topic, “LikhaRatura: The Transformative Art of Narrative Marketing,” explored the idea that writing a book not only establishes one as a thought leader but also expands one’s grasp of marketing strategies through avenues such as book marketing, content marketing, and partnerships.
The event was led by Prof. Maria Theresa C. Albaña and organized by the 4th-year BSBA Marketing students from the University of the Philippines Visayas. Speakers were invited to discuss various aspects of creative marketing. The first speaker, Director Frances Anthea Redison, discussed the topic “GlobaLikha: A Deep Dive into Culturally-Sensitive Marketing,” highlighting the importance of being aware of gender and culture when collaborating with different communities.
After the discussion, Ms. Monette Quiogue presented her topic, “LikhaRatura: The Transformative Art of Narrative Marketing.” During her presentation, she addressed important questions such as why one should write a book, how to start the writing process, what message to convey, when to begin the endeavor, and where to sell the finished book. Ms. Quiogue also emphasized the importance of reading for personal and professional growth, highlighting the need to write books for individuals aiming for this kind of growth. She mentioned that writing a book establishes oneself as a thought leader, allowing one to establish authority, reach diverse audiences, educate markets, develop strategic partnerships, and generate leads and sales, all of which are beneficial in the business field.
From Left to Right: Ezra Jane Mendoza, ADCON 2024 Co-Chairperson for Day 1, Prof. Ma. Theresa Albaña, ADCON Adviser, Monette Quiogue of Bookshelf PH, and Mary Rose Pagador, ADCON Chairperson for Day 1
Her talk emphasized the importance of building a skilled team to help with the book publishing process. She specifically mentioned Bookshelf PH as an online publishing platform and content marketing agency that focuses on promoting and printing books by Filipino writers. This makes it a valuable resource for authors looking for support in their publishing journey. Bookshelf PH not only provides publishing services but also acts as a cultural ambassador, amplifying the stories of Filipino authors globally. This highlights the power of thought leadership and storytelling in marketing efforts.
The first day of ADCON 2024 concluded with a workshop by Ms. Eulah Araullo, the Creative Lead for Content Partnership at Canva. Her workshop, titled “MaLikHain Workshop,” focused on creative approaches and techniques in marketing, wrapping up the insightful sharing from the speakers.
FUJIFILM Philippines, a leading provider of innovative imaging and healthcare solutions, has partnered with the City Government of Makati to provide free, high-quality diagnostic services to residents through its weekly caravan in various barangays.
Under the Memorandum of Understanding signed recently, Vero AI and APU have committed to combining their expertise and resources to cultivate a robust environment for startups. The initiative will focus on integrating real-world industrial projects into APU’s Enterprise Startup Ecosystem, enhancing its proprietary technology modules, and deploying smart technologies across educational and industrial platforms.
Prof Ho Chin Kuan, Vice Chancellor of APU, added, “This joint venture with Vero AI represents a significant step forward in our commitment to providing cutting-edge educational experiences that are directly tied to industry needs and future technological landscapes.”
Monette Quiogue, the co-founder of Ambidextr and Bookshelf PH, participated in a discussion at the Little Theater, UP Visayas in Iloilo City on April 27, 2024. The event was part of the BSBA Marketing students’ annual conference — ADCON 2024, with the theme “LikhAdvertising: Behind the Artistic Scenes of Creative Marketing.” In its 24th year, the conference focused on the synergy between art, culture, and effective campaigns. Ms. Quiogue’s topic, “LikhaRatura: The Transformative Art of Narrative Marketing,” explored the idea that writing a book not only establishes one as a thought leader but also expands one’s grasp of marketing strategies through avenues such as book marketing, content marketing, and partnerships.
The first day of ADCON 2024 concluded with a workshop by Ms. Eulah Araullo, the Creative Lead for Content Partnership at Canva. Her workshop, titled “MaLikHain Workshop,” focused on creative approaches and techniques in marketing, wrapping up the insightful sharing from the speakers.
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