by Penny Angeles-Tan | Dec 2, 2024 | Events
San Miguel Foods officially welcomed the holiday season on October 29, 2024, with the highly anticipated Home Foodie Madalicious Christmas Kickoff. This exclusive event took place at the prestigious San Miguel Foods Culinary Center in Pasig City and was a vibrant celebration of food, creativity, and the festive spirit.
The gathering brought together over 40 influencers and digital creators, featuring culinary inspiration, interactive activities, and opportunities for social media engagement. The event aimed to reinforce Home Foodie’s position as a go-to hub for simple yet delicious recipes.
The Culinary Center was transformed into a picturesque holiday wonderland, radiating warmth and joy from every corner. The festive décor and the curated program designed to showcase the best of San Miguel Foods’ iconic brands added to the magic of the season. For three hours, attendees immersed themselves in the joyous atmosphere, participating in activities that fostered creativity and camaraderie.
Interactive Games and Challenges
The kickoff featured engaging games that not only tested guests’ familiarity with San Miguel Foods products but also encouraged collaboration and fun. The Home Foodie Passport activity, in particular, was a highlight, where influencers completed tasks such as sharing posts on their social media platforms and urging followers to download the new Home Foodie e-cookbook.
These activities elevated the online presence of Home Foodie and gave participants opportunities to win premium prizes. Among the coveted rewards were:
- A smart digital oven.
- A digital slow cooker.
- A deep fryer.
- A griddle pan.
- High-quality Masflex cookware.
Happy Ongpauco-Tiu's Cooking Demo
Adding a personal and professional touch to the event was renowned restaurateur
Happy Ongpauco-Tiu, who conducted a live cooking demonstration. Her presentation included innovative tips to elevate traditional holiday meals.
One highlight of her demo was the preparation of Pandesal Ensaymada with Christmas Ham — a fusion of sweet, cheesy pandesal and savory Purefoods ham. This unique twist on a Filipino classic delighted attendees and perfectly captured the festive spirit.
Launch of the Home Foodie Madalicious Celebrations E-Cookbook
The event officially introduced the Flavors for the Holidays e-cookbook, a collection of 17 recipes perfect for the festive season. The cookbook features easy-to-prepare appetizers, main dishes, and desserts—all crafted with beloved San Miguel Foods products.
Guests enjoyed a preview of the cookbook’s delectable offerings, sampling dishes that included savory Purefoods Fiesta Ham recipes and rich Magnolia Chicken Timplados creations. The cookbook aims to simplify holiday cooking while ensuring every meal is delicious and memorable.
Home Foodie Madalicious Cookoff Influencer Edition Culmination
The event also recognized the winners of the Home Foodie Madalicious Cookoff, an influencer-focused cooking challenge held earlier in October. Participants had one hour to create dishes using mystery ingredients from San Miguel Foods.
This competition showcased culinary creativity, with entrants using state-of-the-art equipment sponsored by Reyna Gas and Masflex Cookware.
The winners were:
- Grand Prize: Roanne Tadina for her Lime Oriental Wings featuring Magnolia Chicken Timplados Oriental Wings, earning her a 20-liter microwave oven.
- 1st Place: Charisse Espinosa for her Beef Tapa Shepherd’s Pie using Purefoods Beef Tapa, rewarded with a 6-liter digital air fryer.
- 2nd Place: Karina Ramos for her Ginataang Manok Inasal using Magnolia Chicken Timplados Inasal, winning an electric hotpot barbecue griller.
Non-winning participants were also acknowledged, receiving elegant Masflex dinnerware sets as a token of appreciation.
Special Guests and Recognition
Notable personalities, including Llena Tan Arcenas, San Miguel Foods Culinary Services Manager, and Leah Golez, AVP Sales & Marketing Manager, graced the awards ceremony. Joining them were celebrity chef Gene Gonzalez and executives from Masflex, adding prestige to the occasion.
Their presence underscored the event’s significance in celebrating culinary talent and innovation.
Building a Community Through #Madalicious Meals
The Home Foodie Madalicious Christmas Kickoff went beyond being just an event; it was a testament to San Miguel Foods’ commitment to fostering a community of food enthusiasts. By creating opportunities for influencers to connect, share, and inspire, the event highlighted the ease and joy of preparing #Madalicious meals.
Join the Home Foodie Community
The celebration doesn’t end here. San Miguel Foods invites everyone to continue the holiday festivities by exploring more recipes, tips, and inspiration through the Home Foodie platforms. Follow them on Facebook, TikTok, YouTube, and Instagram, or visit the official Home Foodie website for more #Madalicious holiday ideas.
This event is a reminder that the best holiday traditions begin with food, love, and the shared joy of cooking. Whether you’re a seasoned chef or a home cook, San Miguel Foods ensures your holidays will be as delicious as they are memorable.
by Penny Angeles-Tan | Dec 1, 2024 | Business
Manila, Philippines – Snack fans, assemble!
Mister Potato Philippines is taking your love for snacks to a thrilling new level. In collaboration with Netflix’s global hit Squid Game, Mister Potato has launched an interactive contest that could turn your next canister of crisps into a passport to incredible prizes—including a dream trip to South Korea!
Dubbed the Crunch to Win: Mister Potato x Squid Game 2 contest, this high-stakes campaign combines the excitement of Netflix’s breakout series with the irresistible crunch of Mister Potato snacks. Whether you’re a Squid Game superfan or a dedicated snacker, this campaign promises something for everyone.
The Crunch That Could Take You to Korea
Running from November 15, 2024, to January 15, 2025, the Crunch to Win contest invites snack lovers to uncover hidden Squid Game-inspired symbols inside the metal lids of specially marked Mister Potato canisters. These symbols could be your ticket to an unforgettable journey filled with exclusive prizes.
Here’s what’s at stake:
- Weekly Prizes:
- Squid GameFunko Pop collectibles.
- P1,000 worth of vouchers for select partners.
- Bundles of Mister Potato products to keep your snack stash stocked.
- Grand Prize: A dream getaway to South Korea, including airfare, accommodations, and a curated itinerary designed to immerse you in the magic of Korean culture.
- Consolation Prizes:
- Additional bundles of Mister Potato products.
- Exclusive Squid Gamemerchandise and vouchers worth up to P1,500.
Each canister brings a new opportunity to win, making snack time an even more exciting adventure!
How It Works
Participating in the contest is as easy as crunching open your favorite Mister Potato flavor. Follow these steps to join:
- Purchase limited-edition Mister Potato x Squid Game 2 canisters, available at leading retailers nationwide.
- Look for the hidden Squid Game symbols inside the metal lid of the canister.
- Submit your entries online at www.misterpotatoph.com.
- Follow Mister Potato on Facebook, Instagram, X (formerly Twitter), and TikTok to get updates on contest announcements, symbol collection tips, and winner reveals.
Each unique symbol you find serves as a ticket to the weekly draws and the grand prize. The more symbols you collect, the better your chances of winning!
Pop Culture Meets Snack Innovation
This collaboration between Mister Potato and Squid Game 2 is a testament to the power of blending entertainment and consumer engagement. With Squid Game returning for a much-anticipated second season, Mister Potato aims to capture fans’ excitement and turn it into an unforgettable brand experience.
“Collaborating with Squid Game 2 felt like a natural fit for Mister Potato. Both our brand and the series have legions of loyal fans, and this contest allows us to bring something truly exciting and unique to both audiences,” said How Yuan Yi, Chief Marketing Officer of Mister Potato. “We’ve combined the thrill of watching Squid Game with the fun of enjoying a snack, offering fans a chance to win fantastic rewards along the way.”
By linking its signature snack with one of Netflix’s most successful series, Mister Potato taps into the growing trend of experiential marketing, where brands create memorable, interactive moments for their consumers.
Beyond Snacking: A Gateway to Adventure
The Crunch to Win campaign isn’t just about munching on crisps; it’s about being part of a global phenomenon. The collaboration celebrates the best of both worlds—Mister Potato’s bold flavors and Squid Game’s gripping storytelling. Together, they’ve created a contest that takes consumer engagement to the next level.
“This collaboration with Netflix is about more than just cross-promotion,” the spokesperson added. “It’s about offering a new kind of experience, where our product becomes part of the fun and excitement of a global entertainment event. It’s not just a snack anymore; it’s a gateway to an adventure.”
Exclusive Canister Designs
The specially marked canisters are just as exciting as the prizes. Each flavor—Original, Sour Cream & Onion, Honey Cheese, Hot & Spicy, and Barbecue—features limited-edition Squid Game designs, making them collectible items for fans of the series. Whether you’re a fan of the iconic Red Light, Green Light doll, or the mysterious masked guards, these canisters add a touch of Squid Game to your snack shelf.
Your Chance to Be a Winner
Ready to crunch your way to South Korea? The Crunch to Win contest is your ticket to rewards that go beyond the snack aisle. With prizes designed for fans of both Mister Potato and Squid Game, this campaign offers a unique way to connect with your favorite snack brand while celebrating the cultural phenomenon: Squid Game.
The contest is live from November 15, 2024, to January 15, 2025. Don’t miss your chance to collect those symbols, rack up entries, and snag one of the amazing prizes.
For more information and contest mechanics, visit www.misterpotatoph.com. Be sure to follow Mister Potato on social media to stay updated on the latest announcements, winner highlights, and special promotions.
About MAMEE-Double Decker
MAMEE-Double Decker (M) Sdn Bhd was founded in 1971 when the late Group Executive Chairman, Datuk Pang Chin Hin, started to produce dried noodles and vermicelli together with his eldest son, CEO Tan Sri Pang Tee Chew. This small business, then known as Pacific Food Products and located in Ayer Keroh, Melaka, set the wheels for what eventually became MAMEE-Double Decker, a company known for its innovative snacks and instant noodles.
Datuk Pang’s other sons, COO Datuk Wira Pang Tee Nam, and the late Pang Tee Suan, together with the rest of the family – now in their 3rd generation – developed it into one of the largest food and beverage manufacturers in Malaysia. MAMEE-Double Decker was eventually incorporated in 1991.
The company has experienced significant growth, setting up plants across Malaysia – including in Kuala Lumpur and Kuantan and currently employing over 2,000 staff – before expanding to Myanmar and Indonesia.
- Facebook: Mister Potato Philippines
- Instagram: @misterpotatophilippines
- X: @MisterPotato_PH
- TikTok: misterpotato_ph
by Penny Angeles-Tan | Dec 1, 2024 | Business
Explore Bitcoin’s recent volatility, key levels, and market dynamics as it approaches $100,000. Learn why the crypto market is down, the role of liquidations, and opportunities in altcoins like CatSlap. Stay informed and navigate the trends confidently!
The cryptocurrency market has once again found itself in the spotlight as Bitcoin experiences significant volatility on its path toward the elusive $100,000 mark. Amid media speculation of a “crypto crash” and panicked retail investors, many are asking: Why is the crypto market down today?
Let’s break down the current trends, market dynamics, and the factors driving these fluctuations, along with a spotlight on emerging opportunities.
Bitcoin’s Recent Performance: A Rollercoaster Ride
Bitcoin (BTC) has been on an unprecedented run, fueled by increasing market confidence and institutional interest. However, over the weekend, the flagship cryptocurrency saw sharp price swings, oscillating between $95,700 and $98,600, before retreating to around $94,000—a drop of nearly 5% in just 24 hours.
The pullback has wiped nearly $200 billion from the total market cap, leaving investors questioning its next move.
At the time of writing on November 27, Bitcoin price dropped by 1.51% to $92,730 with its highest price in 24 hours being $94,973. BTC RSI value is also below 50 so the selling trend is more dominant than the buying trend.
Key Levels to Watch
1. Resistance: $95,750 – Breaking above this level could pave the way for a return to $98,880 and potentially $100,000.
2. Support: $93,000 and $90,000 – Falling below these levels might signal deeper corrections toward $88,000.
Why Is the Crypto Market Down Today?
Several factors contribute to the current market downturn:
1. Liquidations Fuel the Downtrend
Data from Coinglass shows that over $489 million in long positions were liquidated in the last 24 hours. Bitcoin alone accounted for $56 million of these losses. When leveraged positions are forcibly closed, it increases selling pressure, exacerbating price declines.
2. Profit-Taking Activity
The weekend saw over 74,000 BTC moved to exchanges, with many traders likely taking profits following Bitcoin’s near-$100,000 rally. Such activity, especially during low-volume periods, can amplify price fluctuations.
3. Market Sentiment and Volatility
Despite the downturn, market sentiment remains bullish, with the Fear & Greed Index still indicating “extreme greed” at 82. However, such optimism can sometimes precede corrections as traders reassess their positions.
4. Options Expiry
The upcoming $9.4 billion Bitcoin options expiry has added pressure, with traders repositioning portfolios in anticipation of potential volatility.
The Bigger Picture: Is This a Crash or a Correction?
Contrary to alarmist headlines, this appears to be a natural correction within a larger bull market. Flash crashes and high volatility are common during price discovery phases, particularly at critical psychological levels like $100,000.
1. Whales and Institutional Players Remain Bullish: Large-scale investors, including MicroStrategy, have continued accumulating Bitcoin, signaling long-term confidence.
2. Historical Patterns: Such pullbacks often serve to flush out over-leveraged positions, creating a healthier base for future growth.
Altcoins and Meme Coins in Focus
When Bitcoin experiences a downturn, altcoins often suffer more pronounced losses. However, this environment can also create opportunities in niche markets like meme coins.
Whale Moves in Meme Coins
One standout is CatSlap (SLAP), a new meme coin that has surged by 6,000% since its stealth launch. Key highlights include:
1. Viral Momentum: CatSlap’s clicker game, Slapometer, has driven widespread engagement.
2. Whale Activity: Significant investments from large holders suggest confidence in its potential, with projections for a $100M market cap.
Meme coins like CatSlap often thrive during Bitcoin’s consolidations, as smart money looks for quick gains before the next BTC rally.
What’s Next for Bitcoin and the Crypto Market?
1. Short-Term Outlook
Bitcoin faces immediate resistance at $95,750 and support around $93,000. Breaking these levels could dictate its next move:
- Upside Potential: A breakout above $95,750 could renew bullish momentum, with $100,000 in sight.
- Downside Risk: Failure to hold $93,000 might trigger deeper corrections, with $88,000 as the next key level.
2. Long-Term Outlook
Analysts agree that Bitcoin remains in a long-term bullish trend. Institutional adoption, limited supply, and favorable macroeconomic conditions suggest the $100,000 milestone is a matter of when—not if.
Conclusion: Key Takeaways for Investors
Bitcoin’s journey to $100,000 is a testament to its resilience and growing adoption. While corrections and volatility may test investor nerves, they are also part of the process that paves the way for future growth.
Whether you’re holding Bitcoin or exploring altcoins and meme coins, staying informed and strategic will help you navigate these exciting yet unpredictable markets.
For investors, pay attention to the following three things to stay safe in all crypto market conditions.
1. Don’t Panic Over Corrections: Volatility is inherent to the crypto market. Instead of reacting emotionally, focus on the broader trend.
2. Diversify and Explore Opportunities: While Bitcoin consolidates, altcoins and meme coins like CatSlap may present lucrative short-term opportunities.
3. Stay Updated on Market Events: Keep an eye on developments such as options expiries, whale movements, and institutional investments to make informed decisions.
by Penny Angeles-Tan | Nov 29, 2024 | Business
Justin Sun invests $30M in Donald Trump’s crypto project, World Liberty Financial (WLFI), becoming its largest backer. Explore how this partnership shapes innovation, blockchain, and Trump’s crypto ambitions.
Justin Sun, the founder of the Tron blockchain and a controversial figure in the cryptocurrency space, has become the largest investor in World Liberty Financial (WLFI), a crypto project launched by President-elect Donald Trump.
Sun’s investment of $30 million was confirmed via a post on X, where he expressed his enthusiasm for contributing to innovation and “making America great again.” The investment came through Sun’s crypto exchange HTX, which acquired 2 billion WLFI tokens priced at $0.015 each.
Sun’s investment has brought the project’s total token sales to $52 million, still significantly short of its ambitious $300 million goal.
World Liberty Financial: A Glimpse into Trump’s Crypto Initiative
World Liberty Financial aims to be a decentralized financial platform offering services such as borrowing, lending, and investing in digital assets.
Trump has partnered with the venture through his LLC, DT Marks DEFI, which is entitled to 75% of net revenues once the project surpasses $30 million in sales—a threshold now reached thanks to Sun’s involvement.
Trump is listed as the project’s Chief Crypto Advocate, with his sons Eric, Barron, and Donald Trump Jr. serving as Web3 Ambassadors.
Despite its high-profile backing, the WLFI token’s launch in mid-October faced challenges, including limited sales to non-U.S. persons, U.S.-accredited investors, and nontransferable tokens.
These restrictions have likely hindered broader adoption, with blockchain data showing only about 20,400 unique wallet holders out of over 100,000 whitelisted potential investors.
Early Success and Future Prospects
World Liberty Financial co-founder Zak Folkman expressed optimism following Sun’s purchase, describing it as a testament to the project’s early success.
While the project still has a long way to go to meet its $300 million fundraising target, the recent influx of funds could help drive momentum. Folkman hinted at more significant developments in the coming weeks, suggesting the project is poised for future growth.
The Implications of Trump’s Crypto Involvement
This venture underscores the evolving nature of Trump’s business dealings. Unlike his real estate ventures, World Liberty Financial allows for direct financial contributions, such as Sun’s $30 million purchase, with minimal costs or liabilities for Trump’s LLC.
During Trump’s first presidency, concerns over the “emoluments clause” and foreign governments’ spending at his Washington, D.C. hotel were frequently raised. This new crypto initiative sidesteps those debates by creating a digital financial ecosystem where investments like Sun’s directly benefit Trump’s enterprises.
Justin Sun’s Controversies and Regulatory Landscape
While Sun’s investment aligns with Trump’s campaign promises to make the U.S. a global crypto hub, it also brings scrutiny. Sun and his Tron network have faced regulatory challenges, including a March 2023 lawsuit by the SEC alleging fraud and unregistered securities sales. The SEC also accused Sun of manipulating trading activity to artificially inflate Tron’s price.
Sun denies these allegations, and the broader crypto industry is closely watching how Trump’s administration might reshape regulatory policies. Notably, SEC Chair Gary Gensler has announced his retirement on Inauguration Day, potentially opening the door for a more crypto-friendly approach.
The Future of WLFI and Its Role in the Crypto Landscape
World Liberty Financial aspires to become a major player in the decentralized finance (DeFi) space. However, its path forward depends on addressing the challenges that have limited early adoption, including token transferability and restrictions on U.S. retail investors.
With Trump’s advocacy and Sun’s high-profile investment, WLFI has the potential to attract more significant investments and partnerships. As the project evolves, its ability to meet its lofty goals will hinge on its capacity to deliver a compelling and inclusive financial platform.
Conclusion: A High-Stakes Partnership
Justin Sun’s $30 million investment marks a significant milestone for World Liberty Financial, providing the platform with both credibility and resources. For Trump, it highlights how his foray into crypto could reshape his business model while aligning with his broader vision of deregulation and innovation.
As World Liberty Financial moves forward, its success—or failure—will offer insights into the broader convergence of politics, cryptocurrency, and global finance. The project has set its sights high, and the coming months will determine whether it can achieve its ambitious goals.
If you want to find more news about Donald Trump and his relationship with the crypto ecosystem, the Bitrue blog provides many articles for you to read. You can read articles on the Bitrue blog anytime and anywhere for free.
by Penny Angeles-Tan | Nov 29, 2024 | Business
Ethereum (ETH) surges past $3,545, breaking an 8-month downtrend. Explore bullish predictions, DeFi dominance, NFT trends, and key resistance levels driving its growth. Learn more now!
Ethereum (ETH), the world’s second-largest cryptocurrency, is experiencing a significant surge in price. After breaking out of an eight-month downtrend, ETH has climbed over 6% today, reaching $3,545. This rally follows a strong week with an 11.1% rise and a staggering 41% gain in the last 30 days.
Analysts Are Bullish on Ethereum’s Future
Analysts are optimistic about Ethereum’s future, predicting it could reach over $4,800 during this cycle. Several factors contribute to this bullish sentiment:
1. Technical Breakouts: ETH has broken free from a descending channel and descending triangle pattern, indicating potential for further price increases. Analysts have set targets as high as $4,700, bringing it close to its all-time high of $4,878.
2. Strong Momentum Indicators: Technical indicators like the Relative Strength Index (RSI) reaching 70 and Ethereum outperforming its moving averages suggest a robust upward trend.
3. Potential Golden Cross: A Golden Cross, where the short-term moving average crosses above the long-term one, is another bullish signal on the horizon.
Ethereum’s Dominance in DeFi
Ethereum remains a dominant force in the cryptocurrency space. It accounts for over half of the total value locked (TVL) in DeFi, solidifying its critical role in the ecosystem. Additionally, the success of ETH-based layer-two solutions further strengthens its position.
Possible Boost from Favorable Regulations
The possibility of pro-crypto legislation under the incoming Trump administration could also benefit Ethereum. If implemented, such policies could accelerate its growth and align its market price with its perceived intrinsic value.
Recent Price Action and Upcoming Resistance Levels
At the time of writing this article on November 26, Ethereum is priced at $3,388, which means it has decreased by 1.6% with its highest price being $3,545 in the last 24 hours.
Despite the price decrease, Ethereum’s RSI value is above 50, which means there is still hope for a price increase in the near future because the ETH buying trend is still dominant compared to the selling trend.
Increased weekend buying pressure and potential rotation away from Bitcoin have pushed Ethereum prices up. Analysts suggest a 30% rally is possible if ETH maintains bullish pressure above the key $3,400 level.
A successful break above $3,400 could see prices surge towards $4,189 and potentially reach $4,862.
NFT Market Update
While NFT sales have dipped slightly from the previous week, the overall trend remains positive, with a total volume of $158 million.
Ethereum remains the top network for NFT sales, followed by Solana. Interestingly, Solana is witnessing a surge in the number of NFT buyers.
Analyst Predictions on Altcoins
Popular analyst Altcoin Sherpa believes Ethereum might be nearing a cycle bottom relative to Bitcoin (ETH/BTC). He expects altcoins, including XRP, to perform well after Bitcoin completes its current rally.
Overall, Ethereum’s outlook is positive. With strong technical indicators, a dominant position in DeFi, and potential tailwinds from regulations, ETH seems poised for further growth.
Key Factors Driving Ethereum’s Growth
As Ethereum continues its bullish momentum, its dominance in the crypto market remains undeniable. Its robust network, extensive developer community, and innovative applications have solidified its position as a leading blockchain platform.
1. Layer-2 Solutions: The emergence of layer-2 solutions like Arbitrum and Optimism has significantly improved Ethereum’s scalability and transaction speed, addressing one of its major limitations.
2. DeFi Ecosystem: Ethereum remains the backbone of the decentralized finance (DeFi) ecosystem, offering a wide range of financial services, from lending and borrowing to derivatives trading.
3. NFT Market: Ethereum has a significant presence in the NFT market, with many popular NFT collections being minted and traded on the platform.
4. Institutional Adoption: Increasing institutional interest in Ethereum, with major financial institutions and corporations exploring blockchain technology, has further bolstered its credibility.
Potential Challenges and Risks
While Ethereum’s future looks promising, it’s important to acknowledge potential challenges and risks:
1. Network Congestion: Despite layer-2 solutions, Ethereum’s network can still experience congestion during peak times, leading to increased transaction fees.
2. Competition from Other Blockchains: Emerging blockchains like Solana and Cardano are vying for market share, offering faster transaction speeds and lower fees.
3. Regulatory Uncertainty: Regulatory uncertainty surrounding cryptocurrencies can impact the overall market sentiment and investment flows.
Conclusion
Ethereum’s strong fundamentals, coupled with its active developer community and growing ecosystem, make it a compelling investment opportunity. However, as with any investment, it’s essential to conduct thorough research and consider the potential risks involved.
You should always do thorough research before investing in the crypto ecosystem even if you are buying a leading token like Bitcoin, Ethereum, or Solana. Do your research using the features of the Bitrue website that you can access for free.
The specially marked canisters are just as exciting as the prizes. Each flavor—Original, Sour Cream & Onion, Honey Cheese, Hot & Spicy, and Barbecue—features limited-edition Squid Game designs, making them collectible items for fans of the series. Whether you’re a fan of the iconic Red Light, Green Light doll, or the mysterious masked guards, these canisters add a touch of Squid Game to your snack shelf.
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