by Ferry Bayu | May 15, 2024 | Business
Singapore, 15 May 2024 – VRITIMES, a trailblazing media technology company based in Tokyo, proudly announces a new strategic partnership with PRTimes.org, a leading platform for press release distribution and media outreach. This collaboration is designed to leverage both organizations’ strengths to transform how news and press releases are distributed worldwide.
PRTimes.org is renowned for its extensive network and efficacy in reaching journalists and media outlets globally, making it an ideal partner for VRITIMES. The synergy between VRITIMES’s innovative technology solutions and PRTimes.org’s robust distribution capabilities promises to enhance media communication strategies and extend their reach further than ever before.
“We are excited to join forces with PRTimes.org,” said Ferry, CEO of VRITIMES. “This partnership will allow us to combine our technological expertise with their expansive media network to provide unparalleled service to our clients. Together, we will set new standards in media distribution, enhancing visibility and impact for press releases across the globe.”
by Ferry Bayu | May 14, 2024 | Business
Pampanga, 08 May 2024 — Emerge, the pioneering digital marketing powerhouse in Central Luzon with a stellar record of success in enhancing various brands’ online presence, proudly announces the appointment of Ms. Carissa Coles Noromor, Certified Professional Marketer (CPM Philippines) as its new Chief Executive Officer (CEO).
Ms. Noromor, with over a decade of experience in the digital and social media marketing arena, has built an illustrious career. She started as a copywriter for an e-commerce company in 2011, transitioned into an SEO Specialist, and then became the Co-Founder and Chief Marketing Officer (CMO) of Emerge. Her passion for delivering immediate results led her to specialize in pay-per-click (PPC) advertising, excelling in creating impactful campaigns and driving long-term growth.
As Ms. Noromor brings forth her expertise and experiences to lead Emerge into the future, she emphasizes the agency’s commitment to omnichannel marketing and the 10-year vision plan. “Our plan revolves around our new manifesto: ‘Omnichannel marketing is the way to go!'” she affirmed.
Ms. Noromor also discusses the advantages and opportunities that await Emerge’s clients, focusing on delivering game-changing campaigns that yield future-forward outcomes. “Our goal is to make our clients love us and stay with us forever. The clients will expect campaigns that stand out and deliver results. We will help our clients succeed in digital and traditional media as well.”
Under her leadership, Ms. Noromor envisions leveraging technology as the solid anchor of Emerge’s success. “The future of Emerge is rooted in technology. Over the next decade, we plan to collaborate with brands and agencies to enhance marketing assets through our proprietary tools.”
The decision to appoint a new CEO is rooted in the agency’s strategic and long-term objectives. Emerge’s now Chairman and Founder, Richard Noromor, confidently noted Ms. Noromor’s readiness, capability, and zeal to solidify Emerge’s position in the industry further.
“Carissa Noromor is ready to take Emerge to the next level. Our 5-year and 10-year plans align with this new direction. Carissa is in charge of solidifying the agency’s mark in this industry by improving all facets of agency management,” Mr. Noromor said. He added, “The role of the new CEO is to scale the agency through a malasakit-driven culture, world-class account management, branding & positioning, and award-winning campaigns.”
Furthermore, Mr. Noromor underscored the significance of Ms. Carissa’s leadership in championing women’s empowerment in the industry, stating, “Women are at the forefront of leadership today — in every industry. And Carissa’s appointment testifies our commitment to inclusion, equality, and diversity.”
With Ms. Noromor at the helm, Emerge is primed to continue its legacy of excellence in the field of marketing and beyond.
by Ferry Bayu | May 14, 2024 | Business
Kuala Lumpur, 14 May 2024 – VRITIMES, the innovative media technology startup headquartered in Tokyo, is delighted to announce its strategic partnership with APACNews.org, a distinguished news outlet with deep roots in the Asia-Pacific region. This new alliance is set to enhance how news is distributed and consumed across this dynamic region.
APACNews.org is recognized for its incisive coverage and deep understanding of the Asia-Pacific market, making it a perfect match for VRITIMES’s cutting-edge press release distribution technology and analytics. Together, the two organizations aim to transform the traditional media landscape by integrating state-of-the-art technology with rich, contextual journalism.
“We are thrilled to partner with APACNews.org,” said Ferry CEO of VRITIMES. “This partnership will allow us to tap into critical markets in Asia-Pacific, delivering our advanced media solutions to a broader audience. Our joint efforts will focus on providing enhanced media exposure and delivering pivotal news stories with greater efficiency and accuracy.”
by Ferry Bayu | May 13, 2024 | Business
Singapore, 13 May 2024 – VRITIMES, a leading media technology startup based in Tokyo, is excited to announce a strategic partnership with NewsBeat.asia, a prominent news platform dedicated to providing comprehensive coverage across Asia. This partnership aims to enhance content distribution and expand audience engagement through innovative media solutions.
NewsBeat.asia is known for its insightful analysis and extensive coverage of Asian news, making it an ideal partner for VRITIMES. Together, the two companies will leverage their respective strengths to offer more dynamic content and a broader perspective on news affecting the Asian continent.
“This partnership with NewsBeat.asia aligns perfectly with our vision to revolutionize media consumption and distribution,” said Ferry, CEO of VRITIMES. “By combining our advanced technology with NewsBeat.asia’s editorial expertise, we are set to bring a new level of depth and interactivity to news audiences across Asia.”
by Penny Angeles-Tan | May 10, 2024 | Business
The connection between nature and culture has had a profound impact on art, fashion, and architecture over time. Milan Design Week is currently shining a spotlight on the theme “Materia Natura,” delving into the many ways in which nature can serve as a wellspring of design inspiration. GROHE SPA, a premium sub-brand of the globally renowned GROHE, is fully embracing this theme at the world’s largest annual design event.
The term “SPA” finds its roots in “Salus per aquam,” reflecting the founding principle of GROHE SPA. Set within the magnificent Palazzo Reale near the Duomo, GROHE is presenting thoughtfully curated bathroom solutions that embody a new standard of luxury and personalized quality in a comprehensive installation, celebrating the transformative influence of water.
A tribute to nature and history
The GROHE SPA installation in the courtyard of Palazzo Reale showcases the concept of “Aquatecture” – the combination of water and architecture. This installation, designed by the in-house LIXIL Global Design and Brand Identity team, pays homage to the history of the building while incorporating the contemporary GROHE SPA “Salus per aquam” concept. It aims to emphasize the significance of water in architecture and highlight the health and well-being benefits associated with it.
The former courtyard garden has inspired our design, perfectly aligning with the theme of Milan Design Week, “Materia Natura”. We’ve carefully blended nature and architecture to create immersive spaces that truly capture the essence of GROHE SPA.
“Through our installation at Palazzo Reale, we reflect on the intricate bond between nature and human creativity, intertwining the rich history of the royal palace with the modern ethos of GROHE SPA. Inviting visitors on a sensory journey to deeply experience ‘Salus per aquam’, our ‘Aquatecture’ spaces exhibit the powerful connection of water in architecture. They stand not only as showcases but as inspiration for architects and designers, encouraging collaboration and experimentation,” explains Patrick Speck, Leader, LIXIL Global Design EMENA.
Redefining spa luxury across four tiers
Each “Aquatecture” space represents one of the four tiers that bring GROHE SPA to life. Visitors begin their immersive journey at the fourth tier, which showcases industry-leading products to create the ultimate home spa hideaway. Shower solutions such as GROHE Rainshower Aqua and the F-Digital Deluxe modules combine timeless elegance with modern technology, using light, steam, sound, and smell to delight the senses. Additionally, the GROHE Atrio Outdoor Shower provides a refreshing and rejuvenating experience, enabling a stronger connection to nature and the tranquility it brings.
Transitioning to the third tier, the focus is on the GROHE Colors Collection with the new Satin finish. Offering a luxurious touch and expanded design choices for a personalized look, the new finish is available for GROHE Allure and GROHE Atrio, as well as matching showers and accessories in the colors Satin Steel and Satin Graphite.
The highlight of the second tier is the new GROHE Allure Gravity Private Collection. Blending a slim square silhouette with numerous options for customization, the faucet line comes with exchangeable cover plates expertly crafted from glass, mirror, or marble. GROHE has partnered with Caesarstone, the global pioneer of premium countertop surfaces, to craft cover plates from the brand’s durable surfaces in timeless designs.
Culminating the exhibition, the first tier consists of the GROHE Icon 3D Collection. The 3D metal-printed products redefine what is possible while taking sustainable product design with ultimate customization options to a new level.
To learn more about GROHE, visit https://www.grohe.ph/en_ph/ and follow their Facebook (@GROHEPacific) and Instagram (@grohe_ph) pages.
About GROHE
GROHE stands as a leading global brand, specializing in complete bathroom solutions and kitchen fittings. Since 2014, GROHE has been part of the esteemed brand portfolio of LIXIL, a manufacturer of innovative water and housing products. GROHE is committed to providing “Pure Freude an Wasser” (Pure Joy of Water) through products that embody the values of quality, technology, design, and sustainability. The brand’s dedicated portfolio, including its premium sub-brand GROHE SPA, offers life-enhancing product solutions and services.
With water as its central focus, GROHE contributes to LIXIL’s Impact Strategy by implementing a resource-saving value chain. This includes CO2-neutral* production, reducing unnecessary plastic in product packaging, and introducing water- and energy-saving product technologies such as GROHE Everstream, a water-recirculating shower. The brand’s hybrid communication ecosystem, GROHE X, also provides industry-leading innovation.
Whether engaging digitally through the brand experience hub, visiting the GROHE X Brand & Communication Experience Center in Hemmer, Germany, or encountering the GROHE X Motion Trucks on the road, GROHE is dedicated to connecting people and contributing to LIXIL’s purpose of “making better homes a reality for everyone, everywhere.”
About Lixil
LIXIL (TSE Code 5938) makes pioneering water and housing products that solve everyday, real-life challenges, making better homes a reality for everyone, everywhere. Drawing on our Japanese heritage, we create world-leading technology and innovate to make high-quality products that transform homes. But the LIXIL difference is how we do this: through meaningful design, an entrepreneurial spirit, a dedication to improving accessibility for all, and responsible business growth.
Our approach comes to life through industry-leading brands, including INAX, GROHE, American Standard, and TOSTEM. Approximately 55,000 colleagues operating in more than 150 countries are proud to make products that touch the lives of more than a billion people every day. Learn more at www.lixil.com.
by Ferry Bayu | May 8, 2024 | Business
Manila, May 8, 2024 – VRITIMES, a leading media technology startup specializing in press release distribution, has announced a strategic partnership with News 247 Asia, a premier digital news platform in the Philippines. This collaboration aims to empower businesses and organizations across the Philippines to expand the reach of their press releases and gain greater visibility within the region.
Through this partnership, VRITIMES will use its user-friendly platform to help companies create and distribute press releases efficiently. News247Asia, known for its commitment to delivering timely and accurate news, will integrate VRITIMES’ RSS feed to provide its audience with valuable press releases from Philippine, Singaporean, and Malaysian businesses.
This collaboration between VRITIMES and News 247 Asia will ensure wider dissemination of valuable news and information to a geographically diverse audience across the Asia-Pacific region. “We are thrilled to partner with News247Asia, a trusted source of news known for its commitment to accuracy and fresh perspectives,” said Ferry Bayu, CEO of VRITIMES. “This collaboration will provide our clients with unparalleled access to the Philippine media landscape, ensuring their news reaches the right people at the right time.”
The partnership between VRITIMES and News 247 Asia presents a win-win situation for businesses and the Filipino public. Businesses gain a powerful platform to amplify their stories, while readers receive access to a wider range of relevant and informative news content.
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