28 March 2024

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Living loving learning

Hope: Business for Good

4 min read
Get yourself one of these unique tees - Hope in a shirt - a collaboration between the Hope Foundation and Ms. Solenn Heussaff #solennart #solennartxhope #hopeinashirt #recycledplasticbottles
Hope - Business for Good

We believe that every Filipino has the power to vote with their peso about the things they value most. We’ve put building public school classrooms at the top of our list, and invite everyone to build more, one HOPE product at a time.

Hope in a Bottle
Hope in a Bottle

As a social enterprise, we continue to devote 100% of the profits from our flagship product, Hope in a Bottle to our cause. From the sales of our bottled water alone, we have built 37 classrooms.

That’s no small feat, but at HOPE we dream big.

We are in the midst of transforming HOPE into a movement that — fueled by the power of cobranding and collaboration — makes it easier for Filipinos to give back.

By leveraging the creative forces of companies both big and small, we can contribute more profits from HOPE-branded products and services to building many more classrooms. And that’s what we call Business for Good.

Hope in a Shirt

There is a growing propensity among Filipinos to buy socially and environmentally responsible brands, and as a pioneering social enterprise in the Philippines, we at HOPE continue to rise to the occasion. Our latest classroom-building initiative? Hope in a Shirt.

Last Christmas, our founder and President Nanette gifted her good friends with no ordinary shirts— they were unbelievably soft custom printed shirts made from 100% recycled plastic bottles.

The gift was a hit among her friends, who in turn told their friends about it. When Nanette approached Solenn with the idea of creating designs for an exclusive Hope in a Shirt collection, she loved it: not only would she be supporting a sustainable lifestyle; she’d also beinvesting her talents in the future of Filipino kids, by whom her art is inspired in the first place.

Hope in a Shirt #solennart
Hope in a Shirt #solennart

After receiving a shirt of her own, Solenn brought it with her on trips and tapings, styling it for events on some days, and lounging around in it on others. She was wearing what was to be the next canvas for her art, or #SolennArt, as she aptly calls it.

With help from our good friends at Globis, Inc., every one of Solenn’s brush and pencil strokes were transformed into high quality textile prints.

We’re not exaggerating when we say Solenn may as well have painted directly on the shirts, because that’s sure what it looks like.

A first in Philippine fashion, each of the shirts on this line is made from 11 recycled plastic bottles. Solenn, in her first foray into fashion, has artfully designed each shirt with our advocacy in mind.

Yet another first, we are launching this collection is a special HOPE-branded vending machine — an idea inspired by New York fashion week. The result is a disruptive and desirable product that celebrates art, innovative sustainability, and a worthwhile cause.

Our HOPE vendo will pop up in 3 surprise locations, for only 2 to 3 days each. We’re producing them in extremely limited quantities — just 200 — so excited shoppers can keep tabs on our Facebook and Instagram pages to find out where we pop up.

Those who miss their chance to shop at vendo caravan can rest easy knowing our shirts will soon after be available exclusively through Zalora.

With Hope in a Shirt we kick-off HOPE as a movement that celebrates and empowers consumers to positively impact thousands of Filipinos, one HOPE-branded product at a time.

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